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Author: James E. Grunig
Publisher: Wadsworth Publishing Company
Published: 1984-01-01
Total Pages: 550
ISBN-13: 9780030583377
DOWNLOAD EBOOKUnifies social science research and management theory with public relations techniques to provide a solid theoretical foundation. Covers the management as well as the techniques of public relations, emphasising decision-making and evaluation.
Author: Marshall McLuhan
Publisher: Createspace Independent Publishing Platform
Published: 2016-09-04
Total Pages: 396
ISBN-13: 9781537430058
DOWNLOAD EBOOKWhen first published, Marshall McLuhan's Understanding Media made history with its radical view of the effects of electronic communications upon man and life in the twentieth century.
Author: Great Britain: Home Office
Publisher: The Stationery Office
Published: 2010-03-30
Total Pages: 44
ISBN-13: 9780101784221
DOWNLOAD EBOOKThe Government published the UK Cyber Security Strategy in June 2009 (Cm. 7642, ISBN 97801017674223), and established the Office of Cyber Security to provide strategic leadership across Government. This document sets out the Home Office's approach to tackling cyber crime, showing how to tackle such crimes directly through the provision of a law enforcement response, and indirectly through cross-Government working and through the development of relationships with industry, charities and other groups, as well as internationally. The publication is divided into five chapters and looks at the following areas, including: the broader cyber security context; cyber crime: the current position; the Government response and how the Home Office will tackle cyber crime.
Author: Henry Marsh
Publisher: Macmillan
Published: 2015-05-26
Total Pages: 289
ISBN-13: 1466872802
DOWNLOAD EBOOKA New York Times Bestseller Shortlisted for both the Guardian First Book Prize and the Costa Book Award Longlisted for the Samuel Johnson Prize for Non-Fiction A Finalist for the Pol Roger Duff Cooper Prize A Finalist for the Wellcome Book Prize A Financial Times Best Book of the Year An Economist Best Book of the Year A Washington Post Notable Book of the Year What is it like to be a brain surgeon? How does it feel to hold someone's life in your hands, to cut into the stuff that creates thought, feeling, and reason? How do you live with the consequences of performing a potentially lifesaving operation when it all goes wrong? In neurosurgery, more than in any other branch of medicine, the doctor's oath to "do no harm" holds a bitter irony. Operations on the brain carry grave risks. Every day, leading neurosurgeon Henry Marsh must make agonizing decisions, often in the face of great urgency and uncertainty. If you believe that brain surgery is a precise and exquisite craft, practiced by calm and detached doctors, this gripping, brutally honest account will make you think again. With astonishing compassion and candor, Marsh reveals the fierce joy of operating, the profoundly moving triumphs, the harrowing disasters, the haunting regrets, and the moments of black humor that characterize a brain surgeon's life. Do No Harm provides unforgettable insight into the countless human dramas that take place in a busy modern hospital. Above all, it is a lesson in the need for hope when faced with life's most difficult decisions.
Author: Annemarie Fritz
Publisher: Springer
Published: 2019-01-30
Total Pages: 834
ISBN-13: 3319971484
DOWNLOAD EBOOKThis comprehensive volume provides teachers, researchers and education professionals with cutting edge knowledge developed in the last decades by the educational, behavioural and neurosciences, integrating cognitive, developmental and socioeconomic approaches to deal with the problems children face in learning mathematics. The neurocognitive mechanisms and the cognitive processes underlying acquisition of arithmetic abilities and their significance for education have been the subject of intense research in the last few decades, but the most part of this research has been conducted in non-applied settings and there’s still a deep discrepancy between the level of scientific knowledge and its implementation into actual educational settings. Now it’s time to bring the results from the laboratory to the classroom. Apart from bringing the theoretical discussions to educational settings, the volume presents a wide range of methods for early detection of children with risks in mathematics learning and strategies to develop effective interventions based on innovative cognitive test instruments. It also provides insights to translate research knowledge into public policies in order to address socioeconomic issues. And it does so from an international perspective, dedicating a whole section to the cultural diversity of mathematics learning difficulties in different parts of the world. All of this makes the International Handbook of Mathematical Learning Difficulties an essential tool for those involved in the daily struggle to prepare the future generations to succeed in the global knowledge society.
Author: Norman Stone
Publisher: Thames & Hudson
Published: 2014-06-17
Total Pages: 222
ISBN-13: 0500771553
DOWNLOAD EBOOK"Arresting … Stone’s Turkey breaks the popular mould and introduces its readers to a place beyond their presumptions" —The Sunday Times In Turkey: A Short History the celebrated historian Norman Stone deftly conducts the reader through the fascinating and complex story of Turkey’s past, from the arrival of the Seljuks in Anatolia in the eleventh century to the modern republic applying for EU membership in the twenty-first. It is an account of epic proportions, featuring rapacious leaders such as Genghis Khan and Tamerlane, the glories of Sultan Süleyman the Magnificent, and Kemal Atatürk, the reforming genius and founder of modern Turkey. For six hundred years Turkey was at the heart of the Ottoman Empire, a superpower that brought Islam to the gates of Vienna and stretched to North Africa, the Persian Gulf, and the river Volga. Stone examines the reasons for the astonishing rise and the long decline of this world empire and how for its last hundred years it became the center of the Eastern Question, as the Great Powers argued over a regime in its death throes. Then, as now, the position of Turkey—a country balanced between two continents—provoked passionate debate. Stone concludes the book with a trenchant examination of the Turkish republic created in the aftermath of the First World War, where East and West, religion and secularism, and tradition and modernization are vibrant and sometimes conflicting elements of national identity.
Author: Claudia Sanchez Bajo
Publisher: Springer
Published: 2011-08-30
Total Pages: 289
ISBN-13: 023030852X
DOWNLOAD EBOOKThe financial crisis is destroying wealth but is also a remarkable opportunity to uncover the ways by which debt can be used to regulate the economic system. This book uses four case studies of cooperatives to give an in-depth analysis on how they have braved the crisis and continued to generate wealth.
Author: Lewis Dartnell
Publisher: Penguin
Published: 2015-03-10
Total Pages: 354
ISBN-13: 0143127047
DOWNLOAD EBOOKHow would you go about rebuilding a technological society from scratch? If our technological society collapsed tomorrow what would be the one book you would want to press into the hands of the postapocalyptic survivors? What crucial knowledge would they need to survive in the immediate aftermath and to rebuild civilization as quickly as possible? Human knowledge is collective, distributed across the population. It has built on itself for centuries, becoming vast and increasingly specialized. Most of us are ignorant about the fundamental principles of the civilization that supports us, happily utilizing the latest—or even the most basic—technology without having the slightest idea of why it works or how it came to be. If you had to go back to absolute basics, like some sort of postcataclysmic Robinson Crusoe, would you know how to re-create an internal combustion engine, put together a microscope, get metals out of rock, or even how to produce food for yourself? Lewis Dartnell proposes that the key to preserving civilization in an apocalyptic scenario is to provide a quickstart guide, adapted to cataclysmic circumstances. The Knowledge describes many of the modern technologies we employ, but first it explains the fundamentals upon which they are built. Every piece of technology rests on an enormous support network of other technologies, all interlinked and mutually dependent. You can’t hope to build a radio, for example, without understanding how to acquire the raw materials it requires, as well as generate the electricity needed to run it. But Dartnell doesn’t just provide specific information for starting over; he also reveals the greatest invention of them all—the phenomenal knowledge-generating machine that is the scientific method itself. The Knowledge is a brilliantly original guide to the fundamentals of science and how it built our modern world.
Author: Clea Shearer
Publisher: Clarkson Potter
Published: 2019-03-19
Total Pages: 256
ISBN-13: 0525572651
DOWNLOAD EBOOKNEW YORK TIMES BESTSELLER • From the stars of the Netflix series Get Organized with The Home Edit (with a serious fan club that includes Reese Witherspoon, Gwyneth Paltrow, and Mindy Kaling), here is an accessible, room-by-room guide to establishing new order in your home. “A master class on how to arrange even your most unattractive belongings—and spaces—in an aesthetically pleasing and easy-to-navigate way.”—Glamour (10 Books to Help You Live Your Best Life) Believe this: every single space in your house has the potential to function efficiently and look great. The mishmash of summer and winter clothes in the closet? Yep. Even the dreaded junk drawer? Consider it done. And the best news: it’s not hard to do—in fact, it’s a lot of fun. From the home organizers who made their orderly eye candy the method that everyone swears by comes Joanna and Clea’s signature approach to decluttering. The Home Edit walks you through paring down your belongings in every room, arranging them in a stunning and easy-to-find way (hello, labels!), and maintaining the system so you don’t need another do-over in six months. When you’re done, you’ll not only know exactly where to find things, but you’ll also love the way it looks. A masterclass and look book in one, The Home Edit is filled with bright photographs and detailed tips, from placing plastic dishware in a drawer where little hands can reach to categorizing pantry items by color (there’s nothing like a little ROYGBIV to soothe the soul). Above all, it’s like having your best friends at your side to help you turn the chaos into calm. Includes a link to download and print the labels from a computer (you will need 8-1/2 x 11-inch clear repositionable sticker project paper, such as Avery 4397).
Author: Gerard Bodeker
Publisher: Routledge
Published: 2010-08-20
Total Pages: 493
ISBN-13: 1136351256
DOWNLOAD EBOOK• Spa services and the development of the spa business from its historical beginnings to the size of the market today. • Business development and planning, spa operations and business models. • Spa products and technologies, retailing and the application of branding and marketing strategies. • Infrastructure, design and environmental issues including sustainability and social and environmental benchmarking. • Human resources issues from education and training to professional and regulatory issues and professional and corporate ethics and values.
