E-Commerce for Organizational Development and Competitive Advantage

E-Commerce for Organizational Development and Competitive Advantage

Author: Khosrow-Pour, Mehdi

Publisher: IGI Global

Published: 2013-03-31

Total Pages: 354

ISBN-13: 1466636238

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As e-commerce continues to develop, organizations have adopted its technological advancements in order to keep a strategic advantage in the business environment. E-Commerce for Organizational Development and Competitive Advantage provides insight on the challenges related to the management aspects of e-commerce and its influence over organizational development. With the growing applications of electronic commerce technologies, this reference source is vital for educators, researchers, and managers interested in the advantages of this field.


Green Computing Strategies for Competitive Advantage and Business Sustainability

Green Computing Strategies for Competitive Advantage and Business Sustainability

Author: Khosrow-Pour, Mehdi

Publisher: IGI Global

Published: 2018-02-02

Total Pages: 338

ISBN-13: 1522550186

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In the age of corporate responsibility, green technology and sustainability continue to grip the consciousness of businesses. However, the development of appropriate business-driven green computing applications requires an awareness of the best practices of the green agenda. Green Computing Strategies for Competitive Advantage and Business Sustainability provides emerging research on maintaining an eco-friendly environment regarding cloud computing and promoting reusability. While highlighting competitive advantages, power consumption, and project evaluation, readers will learn about various techniques for reducing energy consumption in cloud performance and information technology systems. This book is a vital resource for academics, researchers, students, professionals, and managers interested in novel trends in green computing applications and technology.


Harnessing Human Capital Analytics for Competitive Advantage

Harnessing Human Capital Analytics for Competitive Advantage

Author: Yadav, Mohit

Publisher: IGI Global

Published: 2018-03-09

Total Pages: 390

ISBN-13: 1522540393

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The workforce is considered to be the lifeblood within many major corporations. The ability of management to effectively utilize the knowledge and skills of their workforce is essential in ensuring the success of their corporations. Harnessing Human Capital Analytics for Competitive Advantage is a critical scholarly publication that explores the influence that workforce knowledge and skills can have on the performance of corporations and how such skills can be used to promote the success of corporations. Featuring coverage on a wide range of topics including employee happiness, mind genomics, and e-commerce adoption, this book is geared toward managers, professionals, and practitioners seeking current research on the advantage of utilizing workforce knowledge and skills to promote corporate success.


Customer Relationship Management Strategies in the Digital Era

Customer Relationship Management Strategies in the Digital Era

Author: Nas?r, Süphan

Publisher: IGI Global

Published: 2015-03-31

Total Pages: 340

ISBN-13: 1466682329

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In today’s global economy, social media and technological advances have changed the way businesses interact with their clientele. With new forms of communication and IT practices, companies seek innovative practices for maintaining their consumer loyalty. Customer Relationship Management Strategies in the Digital Era blends the literature from the fields of marketing and information technology in an effort to examine the effect that technological advances have on the interaction between companies and their customers Through chapters and case studies, this publication discusses the importance of achieving competitive advantage through implementing relationship marketing practices and becoming consumer-centric. This publication is an essential reference source for researchers, professionals, managers, and upper level students interested in understanding customer loyalty in a technology-focused society.


Internet Mercenaries and Viral Marketing: The Case of Chinese Social Media

Internet Mercenaries and Viral Marketing: The Case of Chinese Social Media

Author: Wu, Mei

Publisher: IGI Global

Published: 2013-09-30

Total Pages: 326

ISBN-13: 1466645792

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Social media and emerging internet technologies have expanded the ideas of marketing approaches. In particular, the phenomenon of the internet in China challenges the common perception of new media environments. Internet Mercenaries and Viral Marketing: The Case of Chinese Social Media presents case studies, textual analysis, media reviews, and in-depth interviews in order to investigate the Chinese “pushing hand” operation from the conceptual perspective of communications and viral marketing. This book is significant to researchers, marketers, and advocates interested in the persuasive influence of social networks.


Strategic Labor Relations Management in Modern Organizations

Strategic Labor Relations Management in Modern Organizations

Author: Casademunt, Ana María Lucia

Publisher: IGI Global

Published: 2016-04-22

Total Pages: 334

ISBN-13: 1522503579

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Rapid changes within the modern business landscape have created new demands for human resources management. With a different set of challenges to face, human resources managers must implement novel approaches to improve policy effectiveness. Strategic Labor Relations Management in Modern Organizations is a pivotal reference source for the latest scholarly research on emerging human resource practices in relation to labor management, featuring innovative methods to remain competitive in the global business arena. Focusing on critical analyses and real-world applications, this book is ideally designed for professionals, upper-level students, managers, and researchers actively involved in human resources settings.


E-Novation for Competitive Advantage in Collaborative Globalization: Technologies for Emerging E-Business Strategies

E-Novation for Competitive Advantage in Collaborative Globalization: Technologies for Emerging E-Business Strategies

Author: Pattinson, Hugh M.

Publisher: IGI Global

Published: 2011-05-31

Total Pages: 329

ISBN-13: 1605663956

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"This book highlights new business products, services, strategies, and philosophies drawn from an emerging collaborative information platform and explores connections between the development of new e-business technologies with consumers, businesses, and links to social and political visions and strategies"--Provided by publisher.


Organization Development

Organization Development

Author: Baisham Chatterjee

Publisher: iUniverse

Published: 2011-06-14

Total Pages: 270

ISBN-13: 1462021301

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This book looks at understanding how to correlate these created resources in a sequence, so that any modern highly creative business with around 100-1500 or more employees understand how they should grow and profit from it. The market exists in a highly competitive environment and so I used ideas like competitive benchmarking, vision, modern analysis of core competence, best practices, transformation and few other ideas that fit together to reduce any organizational gap. I included ideas which people didnt think of earlier in the organization development perspective and created a sequence of highly interesting ideas and modern developments with which I suggest modern research and developments have to offer for the best results of a business. This book is more of a book on innovation bringing together a lot of research ideas on analytic hierarchy, balanced scorecard and benchmarking, and consists of 16 chapters where data has been collected from journals at MCB university press. It is a very good book for understanding how to make the internal processes more advanced for a business and understand utilizing other resources which were not co-related to organization development earlier thus making it an integral part of organization development.