Direct Investment as a Strategy to enter the Polish Market
Direct Investment as a Strategy to enter the Polish Market

Author: Simon Winzenried

Publisher: GRIN Verlag

Published: 2006-03-30

Total Pages: 30

ISBN-13: 3638484556

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Scientific Essay from the year 2005 in the subject Business economics - Offline Marketing and Online Marketing, grade: 1,4, University of Cooperative Education Mannheim (Berufsakademie Mannheim), course: International Management, language: English, abstract: One year after joining the European Union Poland regains its reputation as one of the top investment locations in Europe. Fierce competition for foreign direct investment (FDI) with rivals such as Slovakia and Czech Republic has dumped direct investment in the country in the recent years. Frequently changing governments, a network of disputable roads and inconsistent tax laws further contributed to a negative development of FDI in Poland (Cienski 2005). However last year’s empowerment of a “technocratic government” that replaces a “corruption-ridden” political class is the impetus for a new investor friendly policy. This positive development is underpinned by the victory of Lech Kaczynski in October’s (2005) presidential elections. Positioned centre-right Kaczynski is supposed to enhance Poland’s attractiveness for investors with reduced taxes and bureaucratic burdens and is to approach prospect investors with tailor made offers (Cienski 2005). A new corporate flat tax of 19%, Poland’s return to strong economic growth (5,4 % in 2004) and its membership in the European Union are just some factors that explain Poland’s attractiveness for investments from abroad (Earnest&Young 2005, p. 14). Wages are about a fifth of European average income (Spiro 2004) and labour productivity has risen significantly by 9,2 % in the past two years 2004 (PAIiIz 2005). This development puts the lid on a successful transition process from a socialist country with a centrally planned economy to a modern western democracy with a market-oriented economic system. This significant progress in transition is the basis for Poland’s appeal to foreign companies and is a key determinant in the decision for a direct investment (Figure 1; Mueschen 1998, p. 303).

The Role of Foreign Direct Investment and Trade Policies in Poland's Accession to the European Union
The Role of Foreign Direct Investment and Trade Policies in Poland's Accession to the European Union

Author: Bartłomiej Kamiński

Publisher: World Bank Group

Published: 1999

Total Pages: 38

ISBN-13: 9786610005321

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Annotation World Bank Technical Paper No. 442. This study examines the role of Foreign Direct Investment (FDI) and trade policies with regard to Poland's accession to the EU. It also discusses developments in foreign trade, market access for Polish products, and foreign trade institutions and policies. It outlines the premises of a strategy that would assist Poland in its aim for accession. This publication is a Technical Paper sponsored by the Poverty Reduction and Economic Management Network of the World Bank's Europe and Central Asia Division. It is part of a comprehensive series regarding the many important factors that influence European Union (EU) accession in the Central and East European countries (CEEC). The topics in the series cover both the social and economic aspects of accession across a broad range of sectors. The series also provides background information for specific acceding countries. These publications will be of interest to EU member and candidate countries, their ministries, and any one studying the accession issue.

Role of Foreign Direct Investment and Trade Policies in Poland's Accession to the European Union
Role of Foreign Direct Investment and Trade Policies in Poland's Accession to the European Union

Author: B. Kaminski

Publisher: World Bank Group

Published: 1999

Total Pages: 38

ISBN-13: 9781280005329

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Annotation World Bank Technical Paper No. 442. This study examines the role of Foreign Direct Investment (FDI) and trade policies with regard to Poland's accession to the EU. It also discusses developments in foreign trade, market access for Polish products, and foreign trade institutions and policies. It outlines the premises of a strategy that would assist Poland in its aim for accession. This publication is a Technical Paper sponsored by the Poverty Reduction and Economic Management Network of the World Bank's Europe and Central Asia Division. It is part of a comprehensive series regarding the many important factors that influence European Union (EU) accession in the Central and East European countries (CEEC). The topics in the series cover both the social and economic aspects of accession across a broad range of sectors. The series also provides background information for specific acceding countries. These publications will be of interest to EU member and candidate countries, their ministries, and any one studying the accession issue.

The Role of Foreign Direct Investment and Trade Policies in Poland's Accession to the European Union
The Role of Foreign Direct Investment and Trade Policies in Poland's Accession to the European Union

Author:

Publisher: World Bank Publications

Published: 1999-01-01

Total Pages: 52

ISBN-13: 9780821345184

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This study examines the role of Foreign Direct Investment (FDI) and trade policies with regard to Poland's accession to the EU. It also discusses developments in foreign trade, market access for Polish products, and foreign trade institutions and policies. It outlines the premises of a strategy that would assist Poland in its aim for accession. This publication is a Technical Paper sponsored by the Poverty Reduction and Economic Management Network of the World Bank's Europe and Central Asia Division. It is part of a comprehensive series regarding the many important factors that influence European Union (EU) accession in the Central and East European countries (CEEC). The topics in the series cover both the social and economic aspects of accession across a broad range of sectors. The series also provides background information for specific acceding countries. These publications will be of interest to EU member and candidate countries, their ministries, and any one studying the accession issue.

Foreign Direct Investment by Polish Companies
Foreign Direct Investment by Polish Companies

Author: Włodzimierz Karaszewski

Publisher: Wydawnictwo Naukowe Uniwersytetu Mikołaja Kopernika

Published: 2014

Total Pages: 11

ISBN-13: 8323131864

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The past two decades, and the beginning of the current, have been a period in which capital, the most powerful player on the world’s economic stage to an extent incomparably greater than ever before, explored the world in search of the best investment. Foreign Direct Investment has become a way of increasing capital efficiency and company growth. Except that today- in contrast to the previous period- it does not apply only to the capital belonging to the richest. The capital in developing countries is starting to “elbow its way” in the global economy. Foreign expansion of companies in developing countries is an increasingly important factor in building their international competitiveness and achieving success in the global market. Just as with transnational corporations in developed countries, it enables not only the reaping of greater benefits from the competitive advantages that have already been there, but also the building of new ones based on the use of tangible and intangible assets distributed around the world, including knowledge, skills and sources of information, not to mention the richness of cultural diversity. It is fair to say that companies in developing countries have found their path and follow it ever more boldly. However, global research centres have so far devoted little time to studying foreign investment among companies from developing countries. Increasing investment activity among companies in these countries constitutes a growing challenge to the research to be undertaken. The book presents research results of Polish companies investment activity abroad. The research was carried out by a research team atNicolausCopernicusUniversityinToruń,Poland. Studies currently being conducted are important not only for research purposes but also for their application in the real economy. Practical application of their results as well as the presentation of experience of the companies that have achieved success because if their capital expansion abroad may be important for the development of entrepreneurship in developing countries.

Market Entry Strategies in Eastern Europe in the Context of the European Union
Market Entry Strategies in Eastern Europe in the Context of the European Union

Author: Michael Klug

Publisher: Springer Science & Business Media

Published: 2007-11-03

Total Pages: 211

ISBN-13: 3835093347

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Based on face to face interviews with decision makers of 16 German firms Michael Klug analyses the applied strategy and the motivation for market entry. He investigates different strategy theories for their suitability to explain the firms' strategy abroad and discusses the operational design including forms of market presence and marketing mix to realise a chosen strategy.

Foreign Direct Investment and Integration Into Global Production and Distribution Networks
Foreign Direct Investment and Integration Into Global Production and Distribution Networks

Author: Bart?omiej Kami?ski

Publisher: World Bank Publications

Published: 2001

Total Pages: 34

ISBN-13:

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Integration into the production and marketing arrangements of multinational corporations may offer many benefits to transition economies that, after a long period of isolation, have liberalized trade and investment. The fragmentation of production offers a unique opportunity for producers in developing countries to move from servicing small local markets to supplying large firms abroad and, indirectly, their customers all over the world.

Foreign Direct Investments in Poland Since 1989 - Theoretical Background, Specific Advantages and Recent Developments
Foreign Direct Investments in Poland Since 1989 - Theoretical Background, Specific Advantages and Recent Developments

Author: Michael A. Braun

Publisher: GRIN Verlag

Published: 2008-10

Total Pages: 25

ISBN-13: 3640184246

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Seminar paper from the year 2003 in the subject Economics - Case Scenarios, grade: 1,00, University of Abertay Dundee (Economics Department), course: Mini-Project on Europe, 17 entries in the bibliography, language: English, abstract: The collapse of communism has started a dramatic change in the economies and societies of eastern and central Europe (ECE). The transformation from a planned to a market-economic system has lead to the opening of previously closed markets. Since 1989 this region is not only a new market to sell to, but also a place to produce. And especially western-European enterprises might benefit from this due to short distances, which help to integrate these locations into a worldwide firm-strategy. European companies now have got the same possibilities like the US or even Japan to produce cheaper directly at their doorstep. However, the integration of ECE does not simply mean the extension of western markets to an eastern location. There is much more such as the complete restructuring of western production chains. Or in other words, there is a dual process of transformation (east) and structural change (west). This report focuses on Poland and its foreign direct investment (FDI) inflows since 1989. In order to evaluate the importance of FDI for Poland, three guideline questions are asked: (1) Why do companies invest in general in foreign areas? (2) Why received this specific country capital from international investors? And (3) finally, to what extent and in which sectors have foreign investors invested? Therefore, a core model in economics was used to solve these questions: the concept of ownership-, location- and internalisation-specific advantages. One does not know what future might bring. But for sure Poland has tried to find its position within a new world order. After centuries of dependence, this county now seems to be willing to search for a bright future. Therefore FDI are seen to help to stabilize and to develop that country. And e

Marketing in Central and Eastern Europe
Marketing in Central and Eastern Europe

Author: Erdener Kaynak

Publisher: Routledge

Published: 2014-02-04

Total Pages: 130

ISBN-13: 1317948866

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Since the sudden opening of the markets in Central and Eastern Europe (CEE) in 1989, there has been a growing need to investigate the fundamental changes occurring in the countries’marketing environment, the lucrative market opportunities created by the changes, and the inscrutable marketing practice followed by local and international companies. Marketing in Central and Eastern Europe helps you understand the changes taking place in these valuable and challenging markets and introduces you to the emerging opportunities and effective marketing strategies to be employed in the region. Researchers specializing in CEE business; managers of international companies operating in or contemplating entering CEE markets; and students studying CEE business, East-West business, or marketing in transitional economies will better understand the region by examining issues of cross- cultural inquiry, commonality, and market segmentation. Marketing in Central and Eastern Europe also provides you with: a region-relevant market analysis to determine environmental dimensions of emerging markets a preliminary report on market-entry strategies in Poland an assessment of foreign direct investment opportunities in Hungary a study of Western-style marketing applied in transitional economies an analysis of marketization and Westernization used as classifying dimensions information on increasing the validity of post-command economy research and application Although the book’s chapters cover a variety of topics and use different research approaches and methodologies, they have a common theme--there is a great interest in, and an equally great need to scientifically investigate, rapidly emerging market opportunities, marketing-environment issues, and marketing-strategy problems with respect to transitional economies of Central and Eastern Europe.