Deception in Weight-Loss Advertising Workshop
Deception in Weight-Loss Advertising Workshop

Author:

Publisher: DIANE Publishing

Published: 2003

Total Pages: 74

ISBN-13: 1428952713

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This staff report (Workshop report) provides a summary and analysis of the Federal Trade Commission's public workshop on Deception in Weight-Loss Advertising. The goal of the workshop was to explore new approaches to stopping false weightloss advertising. In particular, the workshop participants considered whether the FTC should compile a concise list of scientifically suspect claims found in weight-loss ads and discussed whether specific guidance identifying false claims could assist the industry and the media in eliminating false claims from weight-loss ads.

Public Health Profiteering
Public Health Profiteering

Author: Thomas DiLorenzo

Publisher: Routledge

Published: 2018-04-24

Total Pages: 268

ISBN-13: 1351325787

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The diet industry feeds on the hopes and the fears of those who need-or think that they need-to lose weight. Since the publication of the first known diet book in 1864, a host of sanctimonious preachers and self-proclaimed experts-often overweight themselves-have stoked fears of obesity effectively for both profit and political power, none more so than former surgeon general C. Everett Koop. In Public Health Profiteering, James T. Bennett and Thomas J. DiLorenzo offer a scathing and irreverent assessment of Koop's public and private career showing how a brilliant pediatric surgeon has evolved into a self-seeking and hypocritical public scold.During his term as Surgeon General under the Bush administration, Koop, enamored of the military trappings of title and uniform, saw himself as leading an army of public health administrators against an enemy. As often as not, the enemy took on the disquieting countenance of the American people. In Koop's view they were stupid, improvident, feckless, unable to make the simplest decisions about their lives. As Bennett and DiLorenzo show, he used his position as a bully pulpit for intemperate attacks on the tobacco and alcohol industries and to irresponsibly exaggerate the dangers of obesity. While taking a prohibitionist line, Koop himself smoked a pipe, drank martinis, and weighed in at a hefty 210 pounds. Although Koop claimed that he would never cash in on his office, his subsequent career tells a far different story. He has lobbied, hawked, and endorsed products for a host of firms: Wyeth Ayerst (makers of the dubious diet drug Fen-Phen), Weight Watchers, Jenny Craig, Intel, Neurocrine, Kelloggs, BioPure, and many others.Lively in style and carefully researched, Public Health Profiteering will be of interest to health policy specialists, political scientists, economists, and media analysts.James T. Bennett is professor of economics at George Mason University. He is founder and editor of the Journal of Labor Research and has authored many books and articles, including Health Research Charities: Image and Reality and Official Lies: How Washington Misleads Us, co-authored with Thomas DiLorenzo.Thomas DiLorenzo is professor of economics at the Sellinger School of Business and Management at Loyola College in Baltimore. He has co-authored many books and is widely published in academic journals as well as the popular press, including the Wall Street Journal and USA Today.

Overcoming the Dieting Dilemma
Overcoming the Dieting Dilemma

Author: Neva Coyle

Publisher:

Published: 1991

Total Pages: 196

ISBN-13: 9781556612329

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While thousands can attest to keeping their weight in check through the biblical principles of Coyle's Free to Be Thin, here she explores the major issues and questions that come when dieting fails. She provides the facts that dieters aren't told and exposes the false claims and potential dangers of the diet and weight-loss industry.

The Dorito Effect
The Dorito Effect

Author: Mark Schatzker

Publisher: Simon and Schuster

Published: 2015-05-05

Total Pages: 272

ISBN-13: 1501116134

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A lively and important argument from an award-winning journalist proving that the key to reversing North America’s health crisis lies in the overlooked link between nutrition and flavor. In The Dorito Effect, Mark Schatzker shows us how our approach to the nation’s number one public health crisis has gotten it wrong. The epidemics of obesity, heart disease, and diabetes are not tied to the overabundance of fat or carbs or any other specific nutrient. Instead, we have been led astray by the growing divide between flavor—the tastes we crave—and the underlying nutrition. Since the late 1940s, we have been slowly leeching flavor out of the food we grow. Those perfectly round, red tomatoes that grace our supermarket aisles today are mostly water, and the big breasted chickens on our dinner plates grow three times faster than they used to, leaving them dry and tasteless. Simultaneously, we have taken great leaps forward in technology, allowing us to produce in the lab the very flavors that are being lost on the farm. Thanks to this largely invisible epidemic, seemingly healthy food is becoming more like junk food: highly craveable but nutritionally empty. We have unknowingly interfered with an ancient chemical language—flavor—that evolved to guide our nutrition, not destroy it. With in-depth historical and scientific research, The Dorito Effect casts the food crisis in a fascinating new light, weaving an enthralling tale of how we got to this point and where we are headed. We’ve been telling ourselves that our addiction to flavor is the problem, but it is actually the solution. We are on the cusp of a new revolution in agriculture that will allow us to eat healthier and live longer by enjoying flavor the way nature intended.