Daisy Petals and Mushroom Clouds

Daisy Petals and Mushroom Clouds

Author: Robert Mann

Publisher: LSU Press

Published: 2011-11-07

Total Pages: 324

ISBN-13: 0807142964

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The grainy black-and-white television ad shows a young girl in a flower-filled meadow, holding a daisy and plucking its petals, which she counts one by one. As the camera slowly zooms in on her eye, a man's solemn countdown replaces hers. At zero the little girl's eye is engulfed by an atomic mushroom cloud. As the inferno roils in the background, President Lyndon B. Johnson's voice intones, "These are the stakes -- to make a world in which all of God's children can live, or to go into the dark. We must either love each other, or we must die." In this thought-provoking and highly readable book, Robert Mann provides a concise, engaging study of the "Daisy Girl" ad, widely acknowledged as the most important and memorable political ad in American history. Commissioned by Johnson's campaign and aired only once during Johnson's 1964 presidential contest against Barry Goldwater, it remains an iconic piece of electoral propaganda, intertwining cold war fears of nuclear annihilation with the increasingly savvy world of media and advertising. Mann presents a nuanced view of how Johnson's campaign successfully cast Barry Goldwater as a radical too dangerous to control the nation's nuclear arsenal, a depiction that sparked immediate controversy across the United States. Repeatedly analyzed in countless books and articles, the spot purportedly destroyed Goldwater's presidential campaign. Although that degree of impact on the Goldwater campaign is debatable, what is certain is that the ad ushered in a new era of political advertising using emotional appeals as a routine aspect of campaign strategy.


Behind the Song

Behind the Song

Author: K.M. Walton

Publisher: Sourcebooks, Inc.

Published: 2017-09-05

Total Pages: 338

ISBN-13: 149263882X

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A song to match everyone's heartbeat. A soaring melody, a pulse-pounding beat, a touching lyric: Music takes a moment and makes it a memory. It's a universal language that can capture love, heartbreak, loss, soul searching, and wing spreading—all in the span of a few notes. In Behind the Song, fourteen acclaimed young adult authors and musicians share short stories and personal essays inspired by the songs, the albums, the musicians who move them. So cue up the playlist and crank the volume. This is an anthology you'll want to experience on repeat.


The Political Philosophy of the New Deal

The Political Philosophy of the New Deal

Author: Hubert H. Humphrey

Publisher: LSU Press

Published: 2015-02-09

Total Pages: 171

ISBN-13: 0807160342

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Brought up on Wilsonian democracy and populist ideals, a young Hubert Humphrey witnessed the near-failure of the American political system during the Great Depression and its revival under Franklin D. Roosevelt. In The Political Philosophy of the New Deal, Humphrey responds to the changing political landscape of his early adulthood and offers a broad-ranging analysis of the New Deal and its place in the American traditions of individualism and social responsibility. First published in 1970, Humphrey's book makes the case that the New Deal, by emphasizing stability for all citizens, situated itself firmly within the traditions of American democracy. His cogent assessment of Roosevelt's policies offers insights still applicable in current-day discourse about the financial and social sectors within the United States. This paperback edition includes a new foreword by Robert Mann, who explains the enduring importance of Humphrey's work and makes a strong case for the relevance of Humphrey's ideas in today's political climate.


Tuesday Night Massacre

Tuesday Night Massacre

Author: Marc C. Johnson

Publisher: University of Oklahoma Press

Published: 2021-02-25

Total Pages: 348

ISBN-13: 0806169745

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While political history has plenty to say about the impact of Ronald Reagan’s election to the presidency in 1980, four Senate races that same year have garnered far less attention—despite their similarly profound political effect. Tuesday Night Massacre looks at those races. In examining the defeat in 1980 of Idaho’s Frank Church, South Dakota’s George McGovern, John Culver of Iowa, and Birch Bayh of Indiana, Marc C. Johnson tells the story of the beginnings of the divisive partisanship that has become a constant feature of American politics. The turnover of these seats not only allowed Republicans to gain control of the Senate for the first time since 1954 but also fundamentally altered the conduct of American politics. The incumbents were politicians of national reputation who often worked with members of the other party to accomplish significant legislative objectives—but they were, Johnson suggests, unprepared and ill-equipped to counter nakedly negative emotional appeals to the “politically passive voter.” Such was the campaign of the National Conservative Political Action Committee (NCPAC), the organization founded by several young conservative political activists who targeted these four senators for defeat. Johnson describes how such groups, amassing a great amount of money, could make outrageous and devastating claims about incumbents—“baby killers” who were “soft on communism,” for example—on behalf of a candidate who remained above the fray. Among the key players in this sordid drama are NCPAC chairman Terry Dolan; Washington lobbyist Charles Black, a top GOP advisor to several presidential campaigns and one-time business partner of Paul Manafort; and Roger Stone, self-described “dirty trickster” for Richard Nixon and confidant of Donald Trump. Connecting the dots between the Goldwater era of the 1960s and the ascent of Trump, Tuesday Night Massacre charts the radicalization of the Republican Party and the rise of the independent expenditure campaign, with its divisive, negative techniques, a change that has deeply—and perhaps permanently—warped the culture of bipartisanship that once prevailed in American politics.


Conservatives Without Conscience

Conservatives Without Conscience

Author: John W. Dean

Publisher: Penguin

Published: 2006-07-11

Total Pages: 379

ISBN-13: 1101201371

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On the heels of his national bestseller Worse Than Watergate, John Dean takes a critical look at the current conservative movement In Conservatives Without Conscience, John Dean places the conservative movement's inner circle of leaders in the Republican Party under scrutiny. Dean finds their policies and mind- set to be fundamentally authoritarian, and as such, a danger to democracy. By examining the legacies of such old-line conservatives as J. Edgar Hoover, Spiro Agnew, and Phyllis Schlafly and of such current figures as Dick Cheney, Newt Gingrich, and leaders of the Religious Right, Dean presents an alarming record of abuses of power. His trenchant analysis of how conservatism has lost its bearings serves as a chilling warning and a stirring inspiration to safeguard constitutional principles.


Daisy

Daisy

Author: Sean Devine

Publisher: Dramatists Play Service, Inc.

Published: 2018-06-18

Total Pages: 102

ISBN-13: 0822237334

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It’s the fall of 1964. Bloody turmoil over civil rights is spilling onto the streets. A fearful ideology is growing from the conservative right. The threat of nuclear war is palpable. And a little skirmish in the far-off nation of Vietnam just won’t go away. With a presidential election looming, a group of “ad-men” working for Lyndon Johnson unleash the most devastating political commercial ever conceived, the “Daisy ad.” Based on true events, DAISY explores the moment in television history that launched the age of negative advertising, and forever changed how we elect our leaders. War was the objective. Peace was the bait. Everyone got duped.


Blindsight

Blindsight

Author: Peter Watts

Publisher: Macmillan

Published: 2006-10-03

Total Pages: 388

ISBN-13: 1429955198

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Hugo and Shirley Jackson award-winning Peter Watts stands on the cutting edge of hard SF with his acclaimed novel, Blindsight Two months since the stars fell... Two months of silence, while a world held its breath. Now some half-derelict space probe, sparking fitfully past Neptune's orbit, hears a whisper from the edge of the solar system: a faint signal sweeping the cosmos like a lighthouse beam. Whatever's out there isn't talking to us. It's talking to some distant star, perhaps. Or perhaps to something closer, something en route. So who do you send to force introductions with unknown and unknowable alien intellect that doesn't wish to be met? You send a linguist with multiple personalities, her brain surgically partitioned into separate, sentient processing cores. You send a biologist so radically interfaced with machinery that he sees x-rays and tastes ultrasound. You send a pacifist warrior in the faint hope she won't be needed. You send a monster to command them all, an extinct hominid predator once called vampire, recalled from the grave with the voodoo of recombinant genetics and the blood of sociopaths. And you send a synthesist—an informational topologist with half his mind gone—as an interface between here and there. Pray they can be trusted with the fate of a world. They may be more alien than the thing they've been sent to find. At the Publisher's request, this title is being sold without Digital Rights Management Software (DRM) applied.


Becoming Ronald Reagan

Becoming Ronald Reagan

Author: Robert Mann

Publisher: U of Nebraska Press

Published: 2019-10

Total Pages: 410

ISBN-13: 1640122532

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In the 1960s transitioning from acting to politics was rare. Ronald Reagan was not the first to do it, but he was the first to jump from the screen to the stump and on to credibility as a presidential contender. Reagan's transformation from struggling liberal actor to influential conservative spokesman in five years--and then to the California governorship six years later--is a remarkable and compelling story. In Becoming Ronald Reagan Robert Mann explores Reagan's early life and his career during the 1950s and early 1960s: his growing desire for acclaim in high school and college, his political awakening as a young Hollywood actor, his ideological evolution in the 1950s as he traveled the country for General Electric, the refining of his political skills during this period, his growing aversion to big government, and his disdain for the totalitarian leaders in the Soviet Union and elsewhere. All these experiences and more shaped Reagan's politics and influenced his career as an elected official. Mann not only demonstrates how Reagan the actor became Reagan the political leader and how the liberal became a conservative, he also shows how the skills Reagan learned and the lessons he absorbed from 1954 to 1964 made him the inspiring leader so many Americans remember and revere to this day. Becoming Ronald Reagan is an indelible portrait of a true American icon and a politician like none other.


Tales of a Fourth Grade Nothing

Tales of a Fourth Grade Nothing

Author: Judy Blume

Publisher: Penguin

Published: 2011-12-01

Total Pages: 165

ISBN-13: 1101564075

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Living with his little brother, Fudge, makes Peter Hatcher feel like a fourth grade nothing. Whether Fudge is throwing a temper tantrum in a shoe store, smearing smashed potatoes on walls at Hamburger Heaven, or scribbling all over Peter's homework, he's never far from trouble. He's a two-year-old terror who gets away with everything—and Peter's had enough. When Fudge walks off with Dribble, Peter's pet turtle, it's the last straw. Peter has put up with Fudge too long. How can he get his parents to pay attention to him for a change?


We Are What We Sell

We Are What We Sell

Author: Danielle Sarver Coombs

Publisher: Bloomsbury Publishing USA

Published: 2014-01-15

Total Pages: 970

ISBN-13:

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For the last 150 years, advertising has created a consumer culture in the United States, shaping every facet of American life—from what we eat and drink to the clothes we wear and the cars we drive. In the United States, advertising has carved out an essential place in American culture, and advertising messages undoubtedly play a significant role in determining how people interpret the world around them. This three-volume set examines the myriad ways that advertising has influenced many aspects of 20th-century American society, such as popular culture, politics, and the economy. Advertising not only played a critical role in selling goods to an eager public, but it also served to establish the now world-renowned consumer culture of our country and fuel the notion of "the American dream." The collection spotlights the most important advertising campaigns, brands, and companies in American history, from the late 1800s to modern day. Each fact-driven essay provides insight and in-depth analysis that general readers will find fascinating as well as historical details and contextual nuance students and researchers will greatly appreciate. These volumes demonstrate why advertising is absolutely necessary, not only for companies behind the messaging, but also in defining what it means to be an American.