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Author: Simon Hall
Publisher: Cambridge University Press
Published: 2024-05-31
Total Pages: 337
ISBN-13: 1009447432
DOWNLOAD EBOOKMaster the arts of writing, public speaking and storytelling to help you impress, influence, and inspire.
Author: Tim Pollard
Publisher: Conder House Press
Published: 2016-12-09
Total Pages: 318
ISBN-13: 9780998237312
DOWNLOAD EBOOKYou attend numerous presentations and meetings a year--filled with the typical dense and disorganized PowerPoint decks--and leave most of them thinking, "Well, that's an hour of my life I'll never get back." But out of this sea of mediocrity, a rare few rise up, captivating you and driving you to action. What makes these few so special? Despite what most people think, it's not because they were delivered well. It's because they were crafted in a way that deeply aligned with how your brain wants to consume information. The presentations that failed did so precisely because they violated the largely unknown "natural laws" that govern how people actually learn. In The Compelling Communicator, you will learn a proven process for designing presentations that touch your audience in a highly impactful way, motivating them to take your desired action by: Building around a small number of powerful ideas Keeping content within the audience's "brain bandwidth" Developing logical narrative structure Anchoring communication in the listener's priorities Creating "mind-sticky" storytelling and visuals Crafting handouts that allow your presentation to live on after the handshakes Filled with examples of exceptional--and not so exceptional--presentations, along with clear explanations of why they do and don't work, this comprehensive guidebook provides every tool you need to become a standout presenter whose message is certain to leave a powerful, lasting impression.
Author: Owen Fitzpatrick
Publisher: Gill & Macmillan Ltd
Published: 2013-03-27
Total Pages: 309
ISBN-13: 0717156060
DOWNLOAD EBOOKThe rules of communication are radically different than ever before. Standing out and being counted is no longer just an advantage. It is a necessity. You are your own brand and, unless you learn how to shine, you'll be left behind. Whether you are looking to get a promotion, become a better leader, master public speaking, build your business, sell more, improve your love life, social life or even your networking skills, you need to be more effective at engaging people – you need to be more effective at branding yourself and making an impact on others. Charisma is a must. And here's the good news: You can learn it. Find out: - The secrets that the best speakers, screenwriters, comedians, politicians and gurus know about impacting their audience. - The keys to supreme self-confidence and high self-esteem. - How you can use your body, voice and energy to influence others. - How to create an irresistible first impression, instantly. - What only the very best business leaders, sales people, marketing executives, advertisers and world class negotiators all understand about winning the hearts and minds of their teams and customers. Charisma is often misunderstood as a quality that some people have but others don't. In this book you'll learn how, in reality, charisma is an impression you create in the mind of another person which can be improved and mastered by anyone, including you.
Author: John Neffinger
Publisher: Penguin
Published: 2014-05-27
Total Pages: 306
ISBN-13: 0142181021
DOWNLOAD EBOOKRequired reading at Harvard Business School and Columbia Business School. Everyone wants to be more appealing and effective, but few believe we can manage the personal magnetism of a Bill Clinton or an Oprah Winfrey. John Neffinger and Matthew Kohut trace the path to influence through a balance of strength (the root of respect) and warmth (the root of affection). Each seems simple, but only a few of us figure out the tricky task of projecting both at once. Drawing on cutting-edge social science research as well as their own work with Fortune 500 executives, members of Congress, TED speakers, and Nobel Prize winners, Neffinger and Kohut reveal how we size each other up—and how we can learn to win the admiration, respect, and affection we desire.
Author: Shanna R. Van Slyke
Publisher: Oxford University Press, USA
Published: 2019-10-10
Total Pages: 400
ISBN-13: 9780190848026
DOWNLOAD EBOOK"The primary aim of this proposed book is to motivate and assist criminal justice students to produce compelling written and oral communications. Strong communication skills are critical to success both as a criminal justice student and as a criminal justice professional. The text provides comprehensive coverage of the concrete principles involved in the production of compelling writings and briefings about crime, accompanied by both end-of-chapter review and writing exercises. The contents include broad coverage and consideration of academic as well as professional communications"--
Author: J. Donald Ragsdale
Publisher: Cambridge Scholars Publishing
Published: 2011-08-08
Total Pages: 315
ISBN-13: 1443833134
DOWNLOAD EBOOKCompelling Form: Architecture as Visual Persuasion is an assessment of the visual persuasiveness of buildings. It demonstrates that architecture is as capable of social influence as speeches or advertisements are and that an awareness of this influence provides an insight into buildings’ cultural roles. The book considers a diverse array of structures ranging from museums, to performance halls, to universities, to cathedrals, to governmental buildings, to palaces, and to skyscrapers. Compelling Form is an important extension of theories of persuasion and visual communication to architecture and engineering. The book bases its assessments on the elements of visual literacy and then on the elements of architectural design to demonstrate that buildings, monuments, and even such means of commerce as bridges affect the viewer in such a way as to have social impact.
Author: Eric H. Roth
Publisher: Chimayo Press
Published: 2010-10-29
Total Pages: 166
ISBN-13: 0982617801
DOWNLOAD EBOOKThis innovative ESL/EFL textbook helps advanced English language learners develop conversation skills and improve fluency by sharing experiences, reflecting on their lives, and discussing proverbs and quotations. The oral skills English textbook includes 45 thematic chapters, over 1,350 questions, 500 vocabulary words, 250 proverbs and American idioms, and 500 quotations. Designed for both adult education and intensive English language students, the conversations and activities deepen critical thinking skills and develop speaking skills essential to success in community college and university programs. Compelling Conversations has been used in classrooms in over 40 countries, recommended by English Teaching Professional magazine, adopted by conversation clubs and private English tutors, and enjoyed by thousands of English students.
Author: Matt Abrahams
Publisher:
Published: 2016
Total Pages: 0
ISBN-13: 9781465290472
DOWNLOAD EBOOK50 Scientifically-Supported Techniques to Create More Confident and Compelling Speakers
Author: Ralph Tench
Publisher: Springer
Published: 2017-03-28
Total Pages: 238
ISBN-13: 3319488600
DOWNLOAD EBOOKExploring the implications of 10 years of data from more than 21,000 communication professionals across Europe, combined with case studies and interviews with senior communication directors from top European companies and organisations, this book provides an insight into how to build, develop and lead excellent communication. It presents a culmination of research and best practice models, covering strategic communication, the impact on reputation, crisis, mediatisation, organisational culture, new digital, social and mobile media as well as the development of professionalisation. Providing clear guidance on the difference between normal and excellent communications departments, the book shows readers how communication can effectively influence and support the organisation and positively fit within the business strategy of today’s global and changing markets. The study behind this book, the European Communication Monitor, is known as the most comprehensive provider of reliable data in the communication field worldwide.
Author: Joseph McCormack
Publisher: John Wiley & Sons
Published: 2024-11-20
Total Pages: 261
ISBN-13: 1394324324
DOWNLOAD EBOOKGet heard by being clear and concise The only way to survive in business today is to be a lean communicator. Busy executives expect you to respect and manage their time more effectively than ever. You need to do the groundwork to make your message tight and to the point. The average professional receives 304 emails per week and checks their smartphones 36 times an hour and 38 hours a week. This inattention has spread to every part of life. The average attention span has shrunk from 12 seconds in 2000 to eight in 2012. So, throw them a lifeline and be brief. Author Joe McCormack tackles the challenges of inattention, interruptions, and impatience that every professional faces. His proven B.R.I.E.F. approach, which stands for Background, Relevance, Information, Ending, and Follow up, helps simplify and clarify complex communication. BRIEF will help you summarize lengthy information, tell a short story, harness the power of infographics and videos, and turn monologue presentations into controlled conversations. Details the B.R.I.E.F. approach to distilling your message into a brief presentation Written by the founder and CEO of Sheffield Marketing Partners, which specializes in message and narrative development, who is also a recognized expert in Narrative Mapping, a technique that helps clients achieve a clearer and more concise message Long story short: BRIEF will help you gain the muscle you need to eliminate wasteful words and stand out from the rest. Be better. Be brief.
