From Hank Williams to hip hop, Aunt Jemima to the Energizer Bunny, scrap-booking to NASCAR racing, this volume--edited by a pioneer in the field-invites readers to reflect on a sampling of modern myths, icons, archetypes, and rituals. Ray B. Browne has mined both scholarly and mainstream media to bring together penetrating essays on fads and fashions, sports fandom, the shaping of body image, the marketing of food, vacationing and sightseeing, toys and games, genre fiction, post-9/11 entertainment, and much more.
This is the story of a losing baseball team that became a 1970s dynasty, thanks to the unorthodox strategies and stunts of two very colorful men. When Charlie Finley bought the A's in 1960, he was an outsider to the game—a insurance businessman with a larger-than-life personality. He brought his cousin Carl on as his right-hand man, moved the team from Kansas City to Oakland, and pioneered a new way to put together a winning team. With legendary players like Reggie Jackson, Catfish Hunter, and Vida Blue, the Finleys' Oakland A's won three straight World Series and riveted the nation. Now Carl Finley's daughter Nancy reveals the whole story behind her family's winning legacy—how her father and uncle developed their scouting strategy, why they employed odd gimmicks like orange baseballs and "mustache bonuses," and how the success of the '70s Oakland A's changed the game of baseball.
The citizens of Western democracies have been relentlessly propagandized, lied to, and fed a steady diet of distortions and untruths by their media for decades. Editor Michael Walsh brings together a stellar collection of critical thinkers and writers to explain how and why this is happening, its negative effects on our democracies, and what we can do to reverse it. An informed electorate is a prerequisite for free and fair elections. But rather than striving for accuracy and objectivity, today’s journalists openly celebrate the death of objectivity, arguing that they have a “higher duty” to reject the conservatism, police speech, and suppress news that contradicts the liberal narrative. Now, on the heels of his magisterial volume Against the Great Reset, editor Michael Walsh presents Against the Corporate Media, a collection of more than forty essays on the decline and fall of the American and international news media. The book’s list of distinguished contributors includes Lance Morrow, Andrew Klavan, John O’Sullivan, Elizabeth Nickson, Monica Crowley, Charlie Kirk, Glenn Reynolds, Steven F. Hayward, John Fund, Armond White, Michael Ramirez, Walsh, and others. Readers around the world deserve to know how badly their media has been corrupted, how eagerly they have embraced the role of official propagandists, and what a threat to democracy they have become. This book marks an important strike against the corporate media, and its unholy alliance with the enemies of freedom everywhere.
Covers the fields of advertising, marketing and branding, from advertising on radio and television to direct mail, from online advertising to branding and public relations to paid search inclusion. This book also covers trends in such areas as advertising agencies, marketing consultants, online advertising, branding strategies, and more.
A business development tool for professionals, marketers, sales directors, consultants and strategists seeking to understand and reach middle market American companies. It covers important business sectors, from InfoTech to health care to telecommunications. Profiles of more than 500 leading US middle market companies. Includes business glossary, a listing of business contacts, indexes and database on CD-ROM.
