Computerworld
Computerworld

Author:

Publisher:

Published: 1994-10-17

Total Pages: 132

ISBN-13:

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For more than 40 years, Computerworld has been the leading source of technology news and information for IT influencers worldwide. Computerworld's award-winning Web site (Computerworld.com), twice-monthly publication, focused conference series and custom research form the hub of the world's largest global IT media network.

Media, Telecommunications, and Business Strategy
Media, Telecommunications, and Business Strategy

Author: Richard A. Gershon

Publisher: Routledge

Published: 2013-07-18

Total Pages: 455

ISBN-13: 1136288929

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With today’s dynamic and rapidly evolving environment, media managers must have a clear understanding of different delivery platforms, as well as a grasp of critical management, planning, and economic factors in order to stay current and move their organizations forward. Developed for students in telecommunications management, media management, and the business of media, this text helps future media professionals understand the relationship and convergence patterns between the broadcast, cable television, telephony, and Internet communication industries. The second edition includes updated research throughout , including material on major business and technology changes and the importance of digital lifestyle reflected in e-commerce and personalized media selection, such as Netflix and iTunes, and the growing importance of Facebook and social networking from a business perspective.

Complete Advanced Student's Book without Answers with CD-ROM
Complete Advanced Student's Book without Answers with CD-ROM

Author: Guy Brook-Hart

Publisher: Cambridge University Press

Published: 2014-03-11

Total Pages: 201

ISBN-13: 1107631068

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Complete Advanced provides thorough preparation for the revised 2015 Cambridge English: Advanced (CAE) exam. The Student's Book without answers fully prepares students to tackle each part of every exam paper. Unique grammar and vocabulary exercises train students to avoid common mistakes. Exam information and advice boxes explain the requirements of the exam. Vocabulary and Grammar reviews, every two units, track progress. Speaking and Writing references focus on key skills required for the exam. The CD-ROM supports mixed ability classes focusing on students' own particular areas of difficulty. Class Audio CDs, available separately, contain the recordings for the listening exercises. A full practice test is available online for teachers to access.

Managing Media Companies
Managing Media Companies

Author: Annet Aris

Publisher: John Wiley & Sons

Published: 2012-06-11

Total Pages: 402

ISBN-13: 047071395X

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The authors of this book have made an in depth study of the strategies and management practices of leading media companies and have identified the core competences media companies need to have to win in the new world. The book is strongly focused on applicability and combines long standing best practice principles with innovative approaches for staying ahead. It systematically discusses competences needed in each of the key functional areas in the media companies drawing on examples from all main media sectors.