CIM Coursebook Marketing Environment 07/08

CIM Coursebook Marketing Environment 07/08

Author: Mike Oldroyd

Publisher: Routledge

Published: 2012-06-14

Total Pages: 365

ISBN-13: 113641956X

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BH CIM Coursebooks are crammed with a range of learning objective questions, activities, definitions and summaries to support and test your understanding of the theory. The 07/08 editions contains new case studies which help keep the student up to date with changes in Marketing Environemnt strategies. Carefully structured to link directly to the CIM syllabus, this Coursebook is user-friendly, interactive and relevant. Each Coursebook is accompanied by access to MARKETINGONLINE (www.marketingonline.co.uk), a unique online learning resource designed specifically for CIM students which can be accessed at any time.


CIM Coursebook 07/08 Marketing in Practice

CIM Coursebook 07/08 Marketing in Practice

Author: Tony Curtis

Publisher: Routledge

Published: 2012-05-23

Total Pages: 415

ISBN-13: 1136420207

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BH CIM Coursebooks are crammed with a range of learning objective questions, activities, definitions and summaries to support and test your understanding of the theory. The 07/08 editions contains new case studies which help keep the student up to date with changes in Marketing Environemnt strategies. Carefully structured to link directly to the CIM syllabus, this Coursebook is user-friendly, interactive and relevant. Each Coursebook is accompanied by access to MARKETINGONLINE (www.marketingonline.co.uk), a unique online learning resource designed specifically for CIM students which can be accessed at any time.


Marketing Environment 2007-2008

Marketing Environment 2007-2008

Author: Michael Oldroyd

Publisher: Routledge

Published: 2007

Total Pages: 365

ISBN-13: 0750683988

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Carefully structured to link information directly to the CIM syllabus, each coursebook text is crammed with a range of cases, questions, activities, definitions and study tips to support and test your understanding of the theory.


CIM Coursebook Marketing Communications 07/08

CIM Coursebook Marketing Communications 07/08

Author: Chris Fill

Publisher: Routledge

Published: 2013-05-13

Total Pages: 332

ISBN-13: 1136419632

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BH CIM Coursebooks are crammed with a range of learning objective questions, activities, definitions and summaries to support and test your understanding of the theory. The 07/08 editions contains new case studies which help keep the student up to date with changes in Marketing Communication strategies. Carefully structured to link directly to the CIM syllabus, this Coursebook is user-friendly, interactive and relevant. Each Coursebook is accompanied by access to MARKETINGONLINE (www.marketingonline.co.uk), a unique online learning resource designed specifically for CIM students which can be accessed at any time.


Marketing Communications 2007-2008

Marketing Communications 2007-2008

Author: Graham Hughes

Publisher: Routledge

Published: 2007

Total Pages: 332

ISBN-13: 0750684615

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This study text focuses on marketing communications. It is part of a range of CIM study texts which carry the full recommendation of the CIM examiners.


CIM Coursebook 07/08 Customer Communications

CIM Coursebook 07/08 Customer Communications

Author: Maggie Jones

Publisher: Routledge

Published: 2012-05-23

Total Pages: 345

ISBN-13: 1136420347

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BH CIM Coursebooks are crammed with a range of learning objective questions, activities, definitions and summaries to support and test your understanding of the theory. The 07/08 editions contains new case studies which help keep the student up to date with changes in Customer Communication strategies. Carefully structured to link directly to the CIM syllabus, this Coursebook is user-friendly, interactive and relevant. Each Coursebook is accompanied by access to MARKETINGONLINE (www.marketingonline.co.uk), a unique online learning resource designed specifically for CIM students which can be accessed at any time.


CIM Coursebook 07/08 Marketing Planning

CIM Coursebook 07/08 Marketing Planning

Author: Karen Beamish

Publisher: Routledge

Published: 2012-06-14

Total Pages: 411

ISBN-13: 1136420053

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BH CIM Coursebooks are crammed with a range of learning objective questions, activities, definitions and summaries to support and test your understanding of the theory. The 07/08 editions contains new case studies which help keep the student up to date with changes in Marketing Planning strategies. Carefully structured to link directly to the CIM syllabus, this Coursebook is user-friendly, interactive and relevant. Each Coursebook is accompanied by access to MARKETINGONLINE (www.marketingonline.co.uk), a unique online learning resource designed specifically for CIM students which can be accessed at any time.


CIM Coursebook Marketing Fundamentals 07/08

CIM Coursebook Marketing Fundamentals 07/08

Author: Frank Withey

Publisher: Routledge

Published: 2013-05-13

Total Pages: 416

ISBN-13: 1136419500

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BH CIM Coursebooks are crammed with a range of learning objective questions, activities, definitions and summaries to support and test your understanding of the theory. The 07/08 editions contains new case studies which help keep the student up to date with changes in Marketing Environemnt strategies. Carefully structured to link directly to the CIM syllabus, this Coursebook is user-friendly, interactive and relevant. Each Coursebook is accompanied by access to MARKETINGONLINE (www.marketingonline.co.uk), a unique online learning resource designed specifically for CIM students which can be accessed at any time.


Customer Communications, 2007-2008

Customer Communications, 2007-2008

Author: Maggie Jones

Publisher: Routledge

Published: 2007

Total Pages: 346

ISBN-13: 0750685379

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Carefully structured to link information directly to the CIM syllabus, this coursebook text offers a range of cases, questions, activities, definitions and study tips to support and test your understanding of the theory. Each coursebook includes access to Marketingonline.co.uk for further support.