Proceedings of the 1988 Academy of Marketing Science (AMS) Annual Conference

Proceedings of the 1988 Academy of Marketing Science (AMS) Annual Conference

Author: Kenneth D. Bahn

Publisher: Springer

Published: 2015-05-08

Total Pages: 556

ISBN-13: 3319170465

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This volume includes the full proceedings from the 1988 Academy of Marketing Science (AMS) Annual Conference held in Montreal, Canada. It provides a variety of quality research in the fields of marketing theory and practice in areas such as consumer behaviour, marketing management, marketing education, and international marketing, among others. Founded in 1971, the Academy of Marketing Science is an international organization dedicated to promoting timely explorations of phenomena related to the science of marketing in theory, research, and practice. Among its services to members and the community at large, the Academy offers conferences, congresses and symposia that attract delegates from around the world. Presentations from these events are published in this Proceedings series, which offers a comprehensive archive of volumes reflecting the evolution of the field. Volumes deliver cutting-edge research and insights, complimenting the Academy’s flagship journals, the Journal of the Academy of Marketing Science (JAMS) and AMS Review. Volumes are edited by leading scholars and practitioners across a wide range of subject areas in marketing science.


Caribbean Basin Economic Recovery Act and the Andean Trade Preference Act

Caribbean Basin Economic Recovery Act and the Andean Trade Preference Act

Author: Thomas F. Jennings

Publisher: DIANE Publishing

Published: 1998-08

Total Pages: 147

ISBN-13: 0788171917

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Caribbean Basin Economic Recovery Act (CBERA) encourages economic growth and development in Car. Basin countries by promoting increased prod'n. and exports of nontraditional products. Andean Trade Preference Act (ATPA) encourages Bolivia, Columbia, Ecuador, and Peru to reduce drug-crop cultivation and production by fostering production and exports of nontraditional products. Both programs authorize the Pres. to proclaim preferential rates of duty on many products entering the U.S. from these regions. This report estimates the impact of both laws on U.S. industries and consumers in 1996 and assesses the effectiveness of ATPA in promoting drug-related crop eradication and crop substitution efforts in beneficiary countries.