California Fruit Growers Exchange V. Sunkist Baking Co
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Publisher:
Published: 1947
Total Pages: 74
ISBN-13:
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Author:
Publisher:
Published: 1947
Total Pages: 74
ISBN-13:
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Publisher:
Published: 1940
Total Pages: 36
ISBN-13:
DOWNLOAD EBOOKAuthor: United States. Farmer Cooperative Service
Publisher:
Published: 1968
Total Pages: 774
ISBN-13:
DOWNLOAD EBOOKAuthor: Neil J. Wilkof
Publisher: Sweet & Maxwell
Published: 2005
Total Pages: 560
ISBN-13: 9780421636309
DOWNLOAD EBOOKRecent years have seen fundamental changes to the law and practise of trade mark licensing. "Trade Mark Licensing 2nd edition" offers a completely rounded perspectivce on the subject, integrating discussion of legal concepts with extensive advice on practical concerns. It provides comprehensive coverage of trade mark licensing under UK and US law, and also considers relevant EU law, including EU competition law and trade mark exhaustion. A detailed sample agreement is included, complete with explanatory notes and cross-references to the main text. This edition also contains new chapters on trade mark licensing in France and Germany, and on domain name+ licensing.
Author: United States. Farmer Cooperative Service
Publisher:
Published: 1972
Total Pages: 1156
ISBN-13:
DOWNLOAD EBOOKAuthor: United States. Farmer Cooperative Service
Publisher:
Published: 1976
Total Pages: 764
ISBN-13:
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Published: 1832
Total Pages: 1070
ISBN-13:
DOWNLOAD EBOOKAuthor: Michael Pettit
Publisher: University of Chicago Press
Published: 2013-01-18
Total Pages: 323
ISBN-13: 0226923754
DOWNLOAD EBOOKDuring the late nineteenth and early twentieth centuries, Americans were fascinated with fraud. P. T. Barnum artfully exploited the American yen for deception, and even Mark Twain championed it, arguing that lying was virtuous insofar as it provided the glue for all interpersonal intercourse. But deception was not used solely to delight, and many fell prey to the schemes of con men and the wiles of spirit mediums. As a result, a number of experimental psychologists set themselves the task of identifying and eliminating the illusions engendered by modern, commercial life. By the 1920s, however, many of these same psychologists had come to depend on deliberate misdirection and deceitful stimuli to support their own experiments. The Science of Deception explores this paradox, weaving together the story of deception in American commercial culture with its growing use in the discipline of psychology. Michael Pettit reveals how deception came to be something that psychologists not only studied but also employed to establish their authority. They developed a host of tools—the lie detector, psychotherapy, an array of personality tests, and more—for making deception more transparent in the courts and elsewhere. Pettit’s study illuminates the intimate connections between the scientific discipline and the marketplace during a crucial period in the development of market culture. With its broad research and engaging tales of treachery, The Science of Deception will appeal to scholars and general readers alike.