Brilliant Persuasion
Author: Stephen C. Young
Publisher: Pearson UK
Published: 2016-11-17
Total Pages: 289
ISBN-13: 1292135743
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Brilliant Persuasion
Author: Stephen C. Young
Publisher: Pearson UK
Published: 2016-11-24
Total Pages: 208
ISBN-13: 1292135751
DOWNLOAD EBOOKThe full text downloaded to your computer With eBooks you can: search for key concepts, words and phrases make highlights and notes as you study share your notes with friends eBooks are downloaded to your computer and accessible either offline through the Bookshelf (available as a free download), available online and also via the iPad and Android apps. Upon purchase, you'll gain instant access to this eBook. Time limit The eBooks products do not have an expiry date. You will continue to access your digital ebook products whilst you have your Bookshelf installed. Step by step, Brilliant Persuasion introduces you to a formidable selection of some of the most powerful persuasion techniques used by the most successful business men and women throughout the world. Using practical exercises that you will effortlessly adapt into your everyday speech, Brilliant Persuasion will ensure you: Naturally, lead people towards your way of thinking Quantum leap your negotiating skills Overcome objections Figure out the emotions behind your prospects’ decision-making process and covertly use this to your advantage Understand and acquire the basic technics of the language of persuasion and how to quickly integrate them into everyday business and life scenarios Foster long-term trust, credibility, and resonant rapport Understand why some words are more persuasive than others Subliminally plant suggestions and ideas into the minds of others.
Influence
Author: Robert B. Cialdini
Publisher: Pearson Scott Foresman
Published: 1988
Total Pages: 434
ISBN-13:
DOWNLOAD EBOOKInfluence: Science and Practice is an examination of the psychology of compliance (i.e. uncovering which factors cause a person to say "yes" to another's request) and is written in a narrative style combined with scholarly research. Cialdini combines evidence from experimental work with the techniques and strategies he gathered while working as a salesperson, fundraiser, advertiser, and other positions, inside organizations that commonly use compliance tactics to get us to say "yes". Widely used in graduate and undergraduate psychology and management classes, as well as sold to people operating successfully in the business world, the eagerly awaited revision of Influence reminds the reader of the power of persuasion. Cialdini organizes compliance techniques into six categories based on psychological principles that direct human behavior: reciprocation, consistency, social proof, liking, authority, and scarcity. Copyright © Libri GmbH. All rights reserved.
How to Influence and Persuade
Author: Jo Owen
Publisher: Pearson UK
Published: 2012-12-14
Total Pages: 162
ISBN-13: 0273778439
DOWNLOAD EBOOKEveryone operating in business needs to understand how they should be using both influence and persuasion to make an impact, deliver outstanding results and really get ahead. This brand new edition of How to Influence, is structured into three easy-to-access sections that will show you how to create willing allies across your organisation, turn potential crises into career defining opportunities, turn disagreement into consent, win key battles without fighting, push your agenda forward with authority, achieve more and stay in control. Author Jo Owen is highly regarded as a world-leading expert in business practise and skills.
Persuade
Author: Andres Lares
Publisher: John Wiley & Sons
Published: 2021-07-07
Total Pages: 261
ISBN-13: 1119778514
DOWNLOAD EBOOKTransform your ability to persuade and negotiate with this practical new resource In Persuade: The 4-Step Process to Influence People and Decisions, accomplished sales, negotiation, and influence experts Andres Lares, Jeff Cochran, and Shaun Digan PhD deliver a concise and insightful take on how to transform your ability to persuade others regardless of the setting. In this important book you'll discover: Original research and scientific studies shedding light on the human decision-making processes that drive success and failure in virtually all interactions Real world examples and practical exercises to illustrate and practice the concepts discussed A fun yet rigorous approach of a complex subject that can be practically applied in any business situation Persuade is perfect for executives, managers, entrepreneurs, and other business leaders and will earn a place in the libraries of any professional who negotiates or influences on a regular basis. It is an invaluable resource for anyone seeking to improve their persuasion or deal-making abilities.
Power of Persuasive Educational Technologies in Enhancing Learning
Author: Sanmugam, Mageswaran
Publisher: IGI Global
Published: 2024-08-09
Total Pages: 596
ISBN-13:
DOWNLOAD EBOOKIn the domains of education, learners tend to lose interest over time when they are being forced to learn. While the use of extrinsic rewards could motivate learners to a certain degree, it is not ideal as a long-term approach. Instead, learners should be inspired and ignited by the passion for learning itself. Persuasion, which refers to a symbolic process that adopts communication as a medium to achieve behavioral and attitudinal change, holds the potential to convince students to act in such a way. Power of Persuasive Educational Technologies in Enhancing Learning addresses the needs of future generation classroom through leveraging the art and science of persuasion to be incorporated into pedagogical, andragogical and Heutagogical approaches in teaching and learning while also utilizing various technologies. Also, this book offers novel and practical proposition and precedent to be employed in training, classrooms, higher institutions and more with the aim of reaching readers such as educators, academicians, researchers, scholars, instructors, instructional designers, and even students.
Resistance and Persuasion
Author: Eric S. Knowles
Publisher: Psychology Press
Published: 2004-02-26
Total Pages: 350
ISBN-13: 1135626383
DOWNLOAD EBOOKResistance and Persuasion is the first book to analyze the nature of resistance and demonstrate how it can be reduced, overcome, or used to promote persuasion. By examining resistance, and providing strategies for overcoming it, this new book generates insight into new facets of influence and persuasion. With contributions from the leaders in the field, this book presents original ideas and research that demonstrate how understanding resistance can improve persuasion, compliance, and social influence. Many of the authors present their research for the first time. Four faces of resistance are identified: reactance, distrust, scrutiny, and inertia. The concluding chapter summarizes the book's theoretical contributions and establishes a resistance-based research agenda for persuasion and attitude change. This new book helps to establish resistance as a legitimate sub-field of persuasion that is equal in force to influence. Resistance and Persuasion offers many new revelations about persuasion: *Acknowledging resistance helps to reduce it. *Raising reactance makes a strong message more persuasive. *Putting arguments into a narrative increases their influence. *Identifying illegitimate sources of information strengthens the influence of legitimate sources. *Looking ahead reduces resistance to persuasive attempts. This volume will appeal to researchers and students from a variety of disciplines including social, cognitive, and health psychology, communication, marketing, political science, journalism, and education.
Modern Persuasion Strategies
Author: Donald J. Moine
Publisher: Prentice Hall
Published: 1984
Total Pages: 210
ISBN-13:
DOWNLOAD EBOOKEssays in Keynesian Persuasion
Author: Maria Cristina Marcuzzo
Publisher: Cambridge Scholars Publishing
Published: 2019-05-02
Total Pages: 369
ISBN-13: 1527534065
DOWNLOAD EBOOKThis collection of essays of provides a comprehensive and detailed account of several aspects of the Cambridge School of Economics, which featured a number of outstanding figures such as Keynes, Sraffa, Kahn, and Joan Robinson. Scholars interested in heterodox economics, the history of economic thought and political economy will find in this book the Keynesian leitmotivs—the fight against unemployment, and the roles of money and uncertainty—which make Keynes’s legacy relevant for today’s world. The contributions here are written in the spirit of Keynes, and are persuasive and accessible to the general public.
The Great Persuasion
Author: Angus Burgin
Publisher: Harvard University Press
Published: 2012-10-30
Total Pages: 314
ISBN-13: 0674067436
DOWNLOAD EBOOKJust as economists struggle today to justify the free market after the global economic crisis, an earlier generation revisited their worldview after the Great Depression. In this intellectual history of that project, Burgin traces the evolution of postwar economic thought in order to reconsider the most basic assumptions of a market-centered world.
