Understanding the Corporate Annual Report
Understanding the Corporate Annual Report

Author: Lyn M. Fraser

Publisher: Pearson

Published: 2003

Total Pages: 164

ISBN-13:

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For courses in Financial Accounting, Financial Reporting, Financial Statement Analysis, Introduction to Business, or MBA finance courses. Understanding the Corporate Annual Report: Nuts, Bolts, and A Few Loose Screws provides a clearly written, step-by-step guide to understanding corporate annual reports. Authors Fraser and Ormiston instruct readers on how to ignore the PR letters from the corporate management team, engaging graphics, and other "garnishes" that typically accompany current annual reports in order to focus on what really counts--a company's performance and financial health! Throughout the text, the authors examine management's attempts to manipulate earnings and other performance measures, and they explain what the numbers in the report really mean.

Annual Reports One Hundred and One
Annual Reports One Hundred and One

Author: Michael C. Thomsett

Publisher: Amacom Books

Published: 2007

Total Pages: 242

ISBN-13: 9780814473672

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An annual report is a powerful and revealing document about a company's financial standing, and can offer the savvy reader substantial insight about where the company may be headed in the future. But to the untrained eye, it may seem like walls of accounting technicalities provided to fill up space between the glossy photos and the upbeat "Message from the CEO."Annual Reports 101 gets past the PR machine to show the meaning behind the math. This straightforward guide reveals how to read the primary financial documents in the report, and then extract more information--from the numbers themselves and from the often fluffy text--than some companies want the public to know. The book shows how to watch out for "red flags," decipher footnotes and see past common practices that, while legal, may not give the most accurate picture. Readers of annual reports include potential investors and business partners, financial advisers, company employees, lenders and many others whose stake in the success of a public company is crucial to their own.

How to Profit from Reading Annual Reports
How to Profit from Reading Annual Reports

Author: Richard B. Loth

Publisher: Kaplan Publishing

Published: 1993

Total Pages: 196

ISBN-13:

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This manual cuts through the hype and explains the anatomy of an annual report in clear, concise language that any business reader can understand. Each chapter covers a different section of the report, from the corporate profile and letter to shareholders to the financial statements and operational overview. The easy-to-follow format shows the reader what is and what is not important to know, where to find it, and how to benefit from the information. Loth provides a mini-lesson on financial analysis, and gives the reader an excellent overview of such important concepts as balance sheet and statement of income.

Introduction to the Corporate Annual Report
Introduction to the Corporate Annual Report

Author: Brian Stanko

Publisher:

Published: 2005-03-08

Total Pages: 0

ISBN-13: 9780470836521

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Recent changes in the regulatory environment have had a majorimpact financial reporting and corporate governance issues. As the complexity of the reporting environment continues toincrease, students will need to understand how to read andinterpret financial reports so they can make smart decisions. With Introduction to the Corporate Annual Report: A BusinessApplication, your students will have a systematic process thatexposes them to the many elements of the annual report andfinancial reporting. This workbook links theory and practicein an easily managed format and makes the study and analysis of acorporate annual report a fun, active, and rewarding learningexperience. The workbook's instructions are self-directing andcomplete.

The Nonprofit Marketing Guide
The Nonprofit Marketing Guide

Author: Kivi Leroux Miller

Publisher: John Wiley & Sons

Published: 2010-05-13

Total Pages: 278

ISBN-13: 0470619856

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A nonprofit's real-world survival guide and nitty-gritty how-to handbook This down-to-earth book shows how to hack through the bewildering jungle of marketing options and miles-long to-do lists to clear a marketing path that's right for your organization, no matter how understaffed or underfunded. You'll see how to shape a marketing program that starts from where you are now and grows with your organization, using smart and savvy communications techniques, both offline and online. Combining big-picture management and strategic decision-making with reader-friendly tips for implementing a marketing program day in and day out, this book provides a simple yet powerful framework for building support for your organization's mission and programs. Includes cost-effective strategies and proven tactics for nonprofits An ideal resource for thriving during challenging times Fast, friendly, and realistic advice to help you navigate the day-by-day demands of any nonprofit Written by one of the leading sources of how-to info and can-do inspiration for small and medium-sized nonprofit organizations, Kivi Leroux Miller is,among other things, a communication consultant and trainer, and president of EcoScribe Communications and Nonprofit Marketing Guide.com.

Annual Report
Annual Report

Author: Michigan State University. Agricultural Experiment Station

Publisher:

Published: 1922

Total Pages: 646

ISBN-13:

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Sold Out
Sold Out

Author: Alex Molnar

Publisher: Rowman & Littlefield

Published: 2015-08-07

Total Pages: 296

ISBN-13: 1475813627

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If you strip away the rosy language of “school-business partnership,” “win-win situation,” “giving back to the community,” and the like, what you see when you look at corporate marketing activities in the schools is example after example of the exploitation of children for financial gain. Over the long run the financial benefit marketing in schools delivers to corporations rests on the ability of advertising to “brand” students and thereby help insure that they will be customers for life. This process of “branding” involves inculcating the value of consumption as the primary mechanism for achieving happiness, demonstrating success, and finding fulfillment. Along the way, “branding” children – just like branding cattle – inflicts pain. Yet school districts, desperate for funding sources, often eagerly welcome marketers and seem not to recognize the threats that marketing brings to children’s well-being and to the integrity of the education they receive. Given that all ads in school pose some threat to children, it is past time for considering whether marketing activities belong in school. Schools should be ad-free zones.