Brand Me is a proven playbook to shift to your next level of magnetic influence and success. Through this step-by-step approach, Melissa Dawn Simkins shares how she turned rejection, loss and disappointment into a launching pad for her authentic brand. This book will help you shift from under recognized and over extended to living the life you dream. Simkins is regarded as The First Lady of Personal Branding and a pioneer in the personal branding movement. From her academic and professional expertise in branding, she gives you access to the secrets that corporations pay millions to accomplish. Through her career she has consulted and branded the world's most influential companies, celebrities, professional athletes and high growth start-ups. Brand Me is the ultimate personal branding playbook for anyone looking to elevate their value.
“An instruction manual for developing your personal brand and then leveraging that brand to command your career” by the New York Times bestselling author (New York Post). From Dan Schawbel, Managing Partner of Millennial Branding, LLC, and the man the New York Times calls a “personal branding guru,” comes a guide detailing how to survive the modern job hunt and thrive in the digital age. Packed with expert insights and concrete, step-by-step instructions to create and maintain one’s personal brand, Me 2.0 shows potential job-hunters how to use digital media and social networks to find job opportunities and careers based on their passion and experience. For those on the edge of starting their career or trying to catch up fast, Me 2.0 offers practical, straightforward advice for driven jobseekers looking for an edge in a fast-paced work environment. “A comprehensive guide for leveraging the big three social media features: LinkedIn, Facebook and Twitter . . . This is a must-read for those who want to create a powerful persona that truly separates them from the competition amidst the war for talent.”—The Washington Post, “Summer Reading List for Business Leaders” “An easy, thought-provoking read and recommended for anyone who may find themselves back on the job market with only a paper resume as a calling card.”—Entrepreneur “Contains practical ways of harnessing online tools to professional advantage.”—Financial Times “You can read it cover to cover for a comprehensive guide to branding in this social media age or you can simply access the section you need in the moment.”—FoxBusiness.com
Twitter boasts more than 100 million active users, making the social media site an indisputably powerful marketing platform. This book shows how you can make the most of Twitter as a tool for creating a personal brand.
It’s graduation time for Hank Zipzer and all his friends— time to move on from PS 87 to middle school. Trouble is, there are tests Hank has to pass to get into the same middle schools as his friends, and his learning differences might get in the way. Luckily, a life-altering audition at a performing arts middle school helps him find his true path.
Are you tired of accepting relationships where you are not valued? Have you experienced abuse, infidelity or betrayal? Are you ready to be in a relationship you feel Secure and Protected? In this book you will meet women, therapist, coaches, entrepreneurs and single moms who have experienced heartbreak. You will see evidence that life does not end after a relationship is strained or ends. Although the process is/was difficult to endure this book will inspire you to live again! Journey with us through internal and external struggles, feelings of unworthiness, grief, shame, guilt, self-acceptance, growth, wholehearted living and lessons learned. Each author is passionate about sharing their journey and helping you through your own journey as you experience the phenomenon of a Brand New You
More than half-a-million business leaders have discovered the power of the StoryBrand Framework, created by New York Times best-selling author and marketing expert Donald Miller. And they are making millions. If you use the wrong words to talk about your product, nobody will buy it. Marketers and business owners struggle to effectively connect with their customers, costing them and their companies millions in lost revenue. In a world filled with constant, on-demand distractions, it has become near-impossible for business owners to effectively cut through the noise to reach their customers, something Donald Miller knows first-hand. In this book, he shares the proven system he has created to help you engage and truly influence customers. The StoryBrand process is a proven solution to the struggle business leaders face when talking about their companies. Without a clear, distinct message, customers will not understand what you can do for them and are unwilling to engage, causing you to lose potential sales, opportunities for customer engagement, and much more. In Building a StoryBrand, Donald Miller teaches marketers and business owners to use the seven universal elements of powerful stories to dramatically improve how they connect with customers and grow their businesses. His proven process has helped thousands of companies engage with their existing customers, giving them the ultimate competitive advantage. Building a StoryBrand does this by teaching you: The seven universal story points all humans respond to; The real reason customers make purchases; How to simplify a brand message so people understand it; and How to create the most effective messaging for websites, brochures, and social media. Whether you are the marketing director of a multibillion-dollar company, the owner of a small business, a politician running for office, or the lead singer of a rock band, Building a StoryBrand will forever transform the way you talk about who you are, what you do, and the unique value you bring to your customers.
Don’t let nothing get in your way or stop your pursuit nothing and no one this also includes you don’t be stopped by your doubt or your perspective or even your lack of focus keep going forward follow hard after your dreams.
The personal brand, like commercial brands, can become a means of affirming identity, highlighting ability and establishing reputation. Successful, stand-out people build their personal brand and make it count in their professional and personal lives. This book shows how to build and manage your personal brand.
One of America’s leading brand strategists shares her step-by-step program for creating an unforgettable identity in today’s marketplace. For any woman who has ever gone to work in the morning and thought "there must be more," branding expert Robin Fisher Roffer reveals the eight surefire steps for developing a unique, personal brand strategy for success by identifying your extraordinary attributes, thinking about your values and passions, and learning how to use them to build a successful and fulfilling professional life. Whether you’re starting out in the workforce, beginning your own business, changing careers, or tying to make it in the corporate world, Roffer will help you to uncover a focused direction for your career that celebrates you.
