GET EYES ON YOUR VIDS If you're the type who goes to YouTube for everything from entertainment to information to a way to communicate with your friends, this is the book you need to build a channel worth subscribing to. Packed with the advice of a video production teacher who's created her own channel, this book offers step-by-step advice for building a YouTube audience. Launch your channel – establish a home on YouTube where people can find your work Create your videos – apply production tricks to create videos that viewers watch over and over again Collaborate with your audience – build a relationship with your viewers that helps your audience grow
Create a YouTube channel that draws subscribers with top-notch content YouTube has the eyes and ears of two billion monthly users. YouTube Channels for Dummies, 2nd Edition offers proven steps to attracting a chunk of those billions to your personal or business channel. This updated guide offers insight from a quartet of YouTube channel content creators, managers, marketers, and analysts as they share the secrets of creating great content, building an audience, and interacting with your viewers. The book includes information on: · Setting up a channel · Creating videos that attract viewers · Putting together a video studio · Editing your final product · Reaching your target audience · Interacting with your fans · Building a profitable business · Tips on copyright law Written for both the budding YouTube creator and the business professional seeking to boost their company’s profile on the popular social networking site, YouTube Channels for Dummies allows its readers to access the over two billion active YouTube users who log on each day. Learn how to create a channel, build a YouTube following, and get insight on content creation, planning, and marketing from established YouTube creators.
The Wall Street Journal bestseller! Comes with free online companion course Learn the secrets to getting dramatic results on YouTube Derral Eves has generated over 60 billion views on YouTube and helped 24 channels grow to one million subscribers from zero. In The YouTube Formula: How Anyone Can Unlock the Algorithm to Drive Views, Build an Audience, and Grow Revenue, the owner of the largest YouTube how-to channel provides the secrets to getting the results that every YouTube creator and strategist wants. Eves will reveal what readers can't get anywhere else: the inner workings of the YouTube algorithm that's responsible for determining success on the platform, and how creators can use it to their advantage. Full of actionable advice and concrete strategies, this book teaches readers how to: Launch a channel Create life-changing content Drive rapid view and subscriber growth Build a brand and increase engagement Improve searchability Monetize content and audience Replete with case studies and information from successful YouTube creators, The YouTube Formula is perfect for any creator, entrepreneur, social media strategist, and brand manager who hopes to see real commercial results from their work on the platform.
GET EYES ON YOUR VIDS If you're the type who goes to YouTube for everything from entertainment to information to a way to communicate with your friends, this is the book you need to build a channel worth subscribing to. Packed with the advice of a video production teacher who's created her own channel, this book offers step-by-step advice for building a YouTube audience. Launch your channel – establish a home on YouTube where people can find your work Create your videos – apply production tricks to create videos that viewers watch over and over again Collaborate with your audience – build a relationship with your viewers that helps your audience grow
Supermaker is a guide to business and career development by Jaime Schmidt: acclaimed entrepreneur, founder of Schmidt's Naturals, and icon of the Maker Movement. In Supermaker, she shares how you too can start or grow your own business with advice on branding, product development, social media marketing, scaling, PR, and customer engagement, all based on her own hard-won mastery. In just seven years, Jaime Schmidt went from making natural products in her Portland, Oregon, kitchen to turning her brand into a household name and selling her company to Unilever—without sacrificing the integrity of her product or her creative vision. • Readers learn how to get ahead on their own terms and while maintaining their commitment to fair and sustainable principles. • A valuable resource to the ever-growing community of business owners and entrepreneurs who want to go from maker to magnate. • Candid advice from an industry disruptor. Following her growth from farmers' market stand to international brand, Jaime's book is a riveting mix of inspiration, the honest airing of mistakes, and indispensable instruction. Supermaker empowers and unites the next generation of entrepreneurs. • A go-to guide for the passion-to-profit journey. • The perfect read for aspiring entrepreneurs, makers, creatives, and anyone with an interest in natural products, selling your products online, retail strategy, and digital marketing. • Great for anyone who enjoyed Start Something That Matters by Blake Mycoskie, Craft, Inc: Turn Your Creative Hobby into a Business by Meg Mateo Ilasco, and The Girls' Guide to Starting Your Own Business: Candid Advice, Frank Talk, and True Stories for the Successful Entrepreneur by Caitlin Friedman.
Everything kids need to create and star in their own video! YouTube has won the hearts, minds, and eyes of kids around the globe. Young people everywhere are making their mark on this popular platform—some of them even gaining massive followings, worldwide recognition, and the paychecks that come along with it. While lots of youngsters are happy to be spectators, others are hungry to create and star in YouTube content of their own—and this book shows them how. Written for kids in a language they can understand, this book helps budding filmmakers and producers create their own videos—no matter the subject. It offers creators the insight on how to plan and shoot quality videos, install and use video editing tools, and post the final product to YouTube. Apply tricks that pro filmmakers use for better shots, lighting, and sound Edit your video, add transitions, insert a soundtrack, and spice things up with effects Shoot and share your video gaming exploits Share finished videos with family, friends, and the world For any kid interested in joining the YouTube revolution, this book is the perfect place to start!
Forget the 10,000 hour rule— what if it’s possible to learn the basics of any new skill in 20 hours or less? Take a moment to consider how many things you want to learn to do. What’s on your list? What’s holding you back from getting started? Are you worried about the time and effort it takes to acquire new skills—time you don’t have and effort you can’t spare? Research suggests it takes 10,000 hours to develop a new skill. In this nonstop world when will you ever find that much time and energy? To make matters worse, the early hours of practicing something new are always the most frustrating. That’s why it’s difficult to learn how to speak a new language, play an instrument, hit a golf ball, or shoot great photos. It’s so much easier to watch TV or surf the web . . . In The First 20 Hours, Josh Kaufman offers a systematic approach to rapid skill acquisition— how to learn any new skill as quickly as possible. His method shows you how to deconstruct complex skills, maximize productive practice, and remove common learning barriers. By completing just 20 hours of focused, deliberate practice you’ll go from knowing absolutely nothing to performing noticeably well. Kaufman personally field-tested the methods in this book. You’ll have a front row seat as he develops a personal yoga practice, writes his own web-based computer programs, teaches himself to touch type on a nonstandard keyboard, explores the oldest and most complex board game in history, picks up the ukulele, and learns how to windsurf. Here are a few of the simple techniques he teaches: Define your target performance level: Figure out what your desired level of skill looks like, what you’re trying to achieve, and what you’ll be able to do when you’re done. The more specific, the better. Deconstruct the skill: Most of the things we think of as skills are actually bundles of smaller subskills. If you break down the subcomponents, it’s easier to figure out which ones are most important and practice those first. Eliminate barriers to practice: Removing common distractions and unnecessary effort makes it much easier to sit down and focus on deliberate practice. Create fast feedback loops: Getting accurate, real-time information about how well you’re performing during practice makes it much easier to improve. Whether you want to paint a portrait, launch a start-up, fly an airplane, or juggle flaming chainsaws, The First 20 Hours will help you pick up the basics of any skill in record time . . . and have more fun along the way.
Silentc0re is a YouTube veteran with over 12 years of experience on the platform and has accumulated over 100 million video views on YouTube. He is YouTube certified in audience growth and was the first official YouTube ambassador for Scotland. With over 2 billion people now logging into YouTube every month, it is never too late to get started. This beautifully presented book in full-colour, provides the recipe to create, build and foster a successful YouTube channel based around your personal passions. Included in this book: CHAPTER 1: Establishing a memorable channel brand CHAPTER 2: Optimising your channel for Watch Time CHAPTER 3: Building viewership momentum CHAPTER 4: Using YouTube Analytics to improve your channel's strategy CHAPTER 5: Seeking sponsorships, paid opportunities and free products
DOES YOUR KID WANT TO BECOME A YOUTUBER? Like many parents, you are successful and that is awesome! But you are busy, and your kid spends much of his time with his face buried in his computer or phone! It is time to turn this screen time into LEARN TIME! Your kid is already in love with YouTube and is begging you to help them become a YouTuber! Stop worrying about it! LET ME HELP YOU HELP THEM! This book is for you to help understand the phenomenon that is YouTube and to give you tips to empower your kids to have a safe and meaningful experience on their favorite website. You will learn how to help your kid: Create a channel making videos they love! Understand the importance of networking with other kid YouTubers! Stay safe online and how to handle trolls and harassment! Learn how real kids make real money doing this! And much, much more! Many kids are making six-figure incomes from posting videos and having the time of their lives! YouTube is a wonderful hobby you can help your kids make the most of - and even a legitimate career path. Whatever the case, THIS BOOK IS FOR YOU! This is your chance to help your kid create their first business doing something they are super passionate about! Creating their own YouTube channel helps kids learn Resilience, Consistency, Networking, Financial Literacy, and much more while having a TON OF FUN! You have your hands full being a parent; I got this one for you!
#1 NEW YORK TIMES BEST SELLER • At last, a book that shows you how to build—design—a life you can thrive in, at any age or stage • “Life has questions. They have answers.” —The New York Times Designers create worlds and solve problems using design thinking. Look around your office or home—at the tablet or smartphone you may be holding or the chair you are sitting in. Everything in our lives was designed by someone. And every design starts with a problem that a designer or team of designers seeks to solve. In this book, Bill Burnett and Dave Evans show us how design thinking can help us create a life that is both meaningful and fulfilling, regardless of who or where we are, what we do or have done for a living, or how young or old we are. The same design thinking responsible for amazing technology, products, and spaces can be used to design and build your career and your life, a life of fulfillment and joy, constantly creative and productive, one that always holds the possibility of surprise.
