As a professional in the Hair & Beauty industry developing your skills portfolio is very important, but learning the skills to sell can often be overlooked. Successful selling skills can transform your clients' relaxing treat into a full retail therapy session. Not only do these skills enhance your clients' overall experience and help you build a loyal customer base, but you will see the business flourish as a result! Whether you're a trainee just starting out, or are a salon director with years of experience, this book gives you plenty of in-depth advice and practical exercises to boost your confidence. Written by national award winning salon director Ruth Langley, she shares the benefit of her 20 years' experience with tried and tested techniques. With plenty of real life examples and practical tools, this book gives you everything you need to enhance your sales performance in the salon straight away.
It's not often that someone stumbles into entrepreneurship and ends up reviving a community and starting a national economic-reform movement. But that's what happened when, in 1983, Judy Wicks founded the White Dog Café on the first floor of her house on a row of Victorian brownstones in West Philadelphia. After helping to save her block from demolition, Judy grew what began as a tiny muffin shop into a 200-seat restaurant-one of the first to feature local, organic, and humane food. The restaurant blossomed into a regional hub for community, and a national powerhouse for modeling socially responsible business. Good Morning, Beautiful Business is a memoir about the evolution of an entrepreneur who would not only change her neighborhood, but would also change her world-helping communities far and wide create local living economies that value people and place as much as commerce and that make communities not just interesting and diverse and prosperous, but also resilient. Wicks recounts a girlhood coming of age in the sixties, a stint working in an Alaska Eskimo village in the seventies, her experience cofounding the first Free People store, her accidental entry into the world of restauranteering, the emergence of the celebrated White Dog Café, and her eventual role as an international leader and speaker in the local-living-economies movement. Her memoir traces the roots of her career - exploring what it takes to marry social change and commerce, and do business differently. Passionate, fun, and inspirational, Good Morning, Beautiful Business explores the way women, and men, can follow both mind and heart, do what's right, and do well by doing good.
The world is full of books about how to be rich. This is not one of them. Today, many of us are feeling the pinch - and being bombarded with portrayals of social media 'perfection' is making that pinch feel more like a punch. We may know that social media - with all its billionaires and beauty queens - is just a highlight reel. So why is it still making most of us feel so low? Comedian Shabaz Ali wants to help you see the funny side of social media again. Because while it looks nice to live up in an ivory tower, this book reminds us that it is much more fun to be part of the baying mob that surrounds it. This laugh-out-loud deep-dive into social media's ridiculously rich, will help you love your own penny-pinched, rough-around-the-edges, extraordinarily ordinary life.
Popular Mechanics inspires, instructs and influences readers to help them master the modern world. Whether it’s practical DIY home-improvement tips, gadgets and digital technology, information on the newest cars or the latest breakthroughs in science -- PM is the ultimate guide to our high-tech lifestyle.
Popular Mechanics inspires, instructs and influences readers to help them master the modern world. Whether it’s practical DIY home-improvement tips, gadgets and digital technology, information on the newest cars or the latest breakthroughs in science -- PM is the ultimate guide to our high-tech lifestyle.
Between 1880 and 1940, California cities were in the vanguard in creating comprehensive city plans and zoning ordinances that came to characterize modern American city growth. This book reveals the means by which property-owning middle-class women achieved entry into the male-dominated sphere of urban planning. It suggests that women in California were not excluded from public life. Instead, they embraced the middle-class ideology of propertied self-interest and participated to the fullest extent possible in the urban struggle for regional dominance that shaped this period of western history. Likewise, as urban historians have presented this story as essentially male, this work suggests that although California's urban elite often maintained a division of labor along traditional gender lines, they clearly worked in a cross-gender alliance to shape a regional identity based on a commitment to urban growth.
Popular Mechanics inspires, instructs and influences readers to help them master the modern world. Whether it’s practical DIY home-improvement tips, gadgets and digital technology, information on the newest cars or the latest breakthroughs in science -- PM is the ultimate guide to our high-tech lifestyle.
"Until Next Time . Good Selling " Raymond J. Ohlson, CLU What they're saying about Ray Ohlson: "Ray brings a unique marketing perspective that reaches out and grabs his audience. He always looks beyond the obvious answer to find the right answer and because of this, I trust him. He is a man of great personal integrity, creativity, and enthusiasm. He doesn't fail himself nor the people he works with." - Jack Marrion, President, The Advantage Compendium "Ray Ohlson has a passion for selling. His energy, enthusiasm, and drive to give clients what they want and need are remarkable. He knows what works " - Lynne Richardson, Dean and Professor of Marketing, Miller College of Business, Ball State University "Ray Ohlson is widely recognized by insurance professionals as one of the most gifted and insightful executive in the field. In this easily accessible work, Ray distills the essence his approach in a way that provides valuable advice for both the seasoned and the less experienced in the industry" - James C. Lanshe, JD, MBA, Assistant Dean and Adjunct Professor of Law, Seton Hall University Law School $$$$$$$$$$$$$$$$ Ray Ohlson began selling life insurance while completing his undergraduate degree at Ball State University (Muncie, Indiana). Ironically, his major was Radio/TV and Motion Pictures with a Journalism minor. The business world, however, appealed to him as he quickly became a member of the Million Dollar Round Table (MDRT), a CLU, an agency builder, president of two US life insurance companies, and Chief Marketing Officer for a Luxembourg and Bermuda carrier. Ray re-opened The Ohlson Group - a national insurance marketing organization - and counsels agents and producers throughout the country with his over 30 years of "in the trenches" experience and knowledge. Each week he signs off his e-newsletter columns of advice and counsel on a wide range of subjects applicable to the insurance industry and life itself with his trademark phrase, "Until next time . good selling " The palm tree on the cover is symbolic of Ray's life adventure - it sits near his second home on Hilton Head Island, South Carolina. Surviving the hurricanes and storms of life, the tree has bent but never broken. As Ray says, "Let this book help you develop the same strength and fortitude . may you bend but never break " Ray and the love of his life, Ann, reside in Carmel, Indiana, and they adore their three adult children, Nick, Joe, and Kiley.