Beat the Incumbent

Beat the Incumbent

Author: Louis Perron

Publisher: Radius Book Group

Published: 2024-01-16

Total Pages: 178

ISBN-13: 1635768470

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Incumbents enjoy many advantages when they seek reelection, but their distinct disadvantages (such as not fulfilling promises or staying within the status quo) are ripe weaknesses for opposing candidates to knock them down. Studying the US’s Barack Obama, Ukraine’s Volodymyr Zelensky, and France’s Emmanuel Macron, among many other candidates, political strategist Louis Perron, PhD, describes tactics to assess the strength of the incumbent, the quality of the challenger, and how to control and win a campaign. Readers interested in running for office or in assisting a political campaign will learn how to build a top-notch team, define your target audience, increase your media presence, develop your message, advertise effectively, deliver great speeches, and prepare to win debates. For relatively new challengers, Perron demonstrates how lack of experience has become less important and how these weaknesses can be neutralized. When campaigns turn ugly and play dirty, he instructs candidates how to combat against character attacks and how they can make a comeback if they lose the election. With over a decade of experience orchestrating political campaigns around the globe, Perron’s Beat the Incumbent is the essential step-by-step guide for any level of political office to challenge an incumbent and, once victory is claimed, how you can avoid the same traps to effect change and win reelection.


Campaigns and Elections

Campaigns and Elections

Author: Stephen K. Medvic

Publisher: Routledge

Published: 2021-11-29

Total Pages: 340

ISBN-13: 1000479161

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Stephen K. Medvic’s Campaigns and Elections is a comprehensive yet compact core text that addresses two distinct but related aspects of American electoral democracy: the processes that constitute campaigns and elections, and the players who are involved. In addition to balanced coverage of process and actors, it gives equal billing to both campaigns and elections and covers contests for legislative and executive positions at the national, state, and local levels, including issue-oriented campaigns of note. The book opens by providing students with the conceptual distinctions between what happens in an election and the campaigning that precedes it. Significant attention is devoted to setting up the context for these campaigns and elections by covering the rules of the game in the American electoral system as well as aspects of election administration and the funding of elections. Then the book systematically covers the actors at every level—candidates and their organizations, parties, interest groups, the media, and voters—and the macro-level aspects of campaigns such as campaign strategy and determinants of election outcomes. The book concludes with a big-picture assessment of campaign ethics and implications of the "permanent campaign." New to the Fourth Edition: • Fully updated through the 2020 elections, looking ahead to the 2022 midterms • Covers the impact of the COVID-19 pandemic on the 2020 election as well as the January 6, 2021, insurrection at the US Capitol • Adds new sections in Chapter 3 on election integrity and the assessment of election administration • Reviews recent Supreme Court cases on gerrymandering and faithless electors • Expands coverage of social media as a source of news, of the increasingly partisan nature of the media, and of the role of media fact-checking in campaigns and elections • Reorganizes the chapters on the various actors so that the chapter on candidates leads directly to the chapter on campaigns • Fully updates the resources listed at the end of each chapter


Mandates, Parties, and Voters

Mandates, Parties, and Voters

Author: James H Fowler

Publisher: Temple University Press

Published: 2009-09-02

Total Pages: 215

ISBN-13: 159213596X

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Shows how the size of an election victory influences subsequent candidate behavior, voter behavior, and even the economy.


Time

Time

Author: Briton Hadden

Publisher:

Published: 1960

Total Pages: 1526

ISBN-13:

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The Atomistic Congress

The Atomistic Congress

Author: Allen D. Hertzke

Publisher: Routledge

Published: 2016-09-16

Total Pages: 340

ISBN-13: 1315487918

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First Published in 1993. This volume is based upon an April 1990 Carl Albert Center conference commemorating the bicentennial of the United States Congress and the centennial of the University of Oklahoma. The conference was entitled, Back to the Future: the United States Congress in the Twenty-first Century. Its focus was on the nature of change in Congress and on the likely direction of congressional change as the new century approaches.


Jet

Jet

Author:

Publisher:

Published: 1996-01-08

Total Pages: 64

ISBN-13:

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The weekly source of African American political and entertainment news.


Clients for Life

Clients for Life

Author: Andrew Sobel

Publisher: Simon and Schuster

Published: 2001-02-21

Total Pages: 269

ISBN-13: 0743215095

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Finally, the book that all professionals frustrated with fleeting client loyalty and relentless price pressure have waited for—the first in-depth, guide to developing lasting client relationships. Millions of people in this country earn their livings by serving clients, and their numbers are growing every day. Unfortunately, far too few develop the skills and strategies needed to rise to the top in a world where clients have almost unlimited access to information and expertise. Clients for Life sets forth a comprehensive framework for how professionals in all fields can develop breakthrough relationships with their clients and enjoy enduring client loyalty. Supported by more than 100 case studies and wisdom gleaned from interviews with dozens of leading CEOs and prominent business advisors, Clients for Life identifies what clients really want and lays out the core qualities that distinguish the client advisor—an irreplaceable resource—from the expert for hire, a tradable commodity. Readers will learn, for example, to develop selfless independence, which tempers complete emotional, intellectual, and financial independence with a powerful commitment to client needs; to become deep generalists and overcome the narrow perspective caused by specialization; to systematically build lifelong trust; and to cultivate the power of synthesis—big-picture thinking—that is so highly valued by clients. Portraits of history's most famously successful advisors, including Machiavelli, Sir Thomas More, and J. P. Morgan, underscore these timeless qualities that modern professionals need to develop to excel in today's competitive environment.


LIFE

LIFE

Author:

Publisher:

Published: 1962-11-16

Total Pages: 124

ISBN-13:

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LIFE Magazine is the treasured photographic magazine that chronicled the 20th Century. It now lives on at LIFE.com, the largest, most amazing collection of professional photography on the internet. Users can browse, search and view photos of today’s people and events. They have free access to share, print and post images for personal use.


Values Matter Most

Values Matter Most

Author: Ben J. Wattenberg

Publisher: Simon and Schuster

Published: 1995

Total Pages: 442

ISBN-13: 002933795X

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ricans most--"The Social Issue"--crime, welfare, race, discipline, and more. Wattenberg caps his lively analysis with strategy lessons for Democrats, Republicans, and potential third (or even fourth) party candidates. 50 charts & graphs.