A History of Advertising from the Earliest Times
A History of Advertising from the Earliest Times

Author: Henry Sampson

Publisher: Good Press

Published: 2023-10-31

Total Pages: 484

ISBN-13:

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In 'A History of Advertising from the Earliest Times' by Henry Sampson, the reader is plunged into a thorough examination of the evolution of advertising from its inception. Sampson meticulously details the various forms of advertising throughout history, from Ancient Mesopotamia to the present day, providing a comprehensive overview of this integral aspect of modern consumer culture. His scholarly approach to the subject matter is evident in his detailed research and academic writing style, making this book a valuable resource for anyone interested in the history and impact of advertising on society. Sampson contextualizes his analysis within the broader literary and cultural landscape, offering a fascinating glimpse into the role of advertising in shaping human communication and commerce. Henry Sampson, a respected historian and expert in the field of advertising, brings his wealth of knowledge and expertise to this seminal work. His passion for the subject is palpable in his engaging prose and meticulous attention to detail, making 'A History of Advertising from the Earliest Times' a standout contribution to the field of advertising studies. Sampson's unique perspective and insightful analysis make this book a must-read for scholars, students, and anyone interested in the fascinating history of advertising and its enduring significance in our daily lives. I highly recommend 'A History of Advertising from the Earliest Times' to readers seeking a comprehensive and insightful exploration of the history of advertising. Sampson's scholarly approach and thorough research make this book an essential addition to any library, offering a compelling narrative that sheds light on the evolution of advertising practices and their enduring impact on society.

Evaluating Empire and Confronting Colonialism in Eighteenth-Century Britain
Evaluating Empire and Confronting Colonialism in Eighteenth-Century Britain

Author: Jack P. Greene

Publisher: Cambridge University Press

Published: 2013-03-29

Total Pages: 407

ISBN-13: 1139620371

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This volume comprehensively examines how metropolitan Britons spoke and wrote about the British Empire during the short eighteenth century, from about 1730 to 1790. The work argues that following several decades of largely uncritical celebration of the empire as a vibrant commercial entity that had made Britain prosperous and powerful, a growing familiarity with the character of overseas territories and their inhabitants during and after the Seven Years' War produced a substantial critique of empire. This critique evolved out of a widespread revulsion against the behaviours exhibited by Britons overseas and built on a language of 'otherness' that metropolitans had used since the beginning of overseas expansion to describe its participants, the societies and polities that Britons abroad constructed in their new habitats. It used the languages of humanity and justice as standards to evaluate and condemn the behaviours of both overseas Britons and subaltern people in the British Empire, whether in India, the Americas, Africa or Ireland.