AMA Handbook of Business Writing

AMA Handbook of Business Writing

Author: American Management Association

Publisher:

Published: 2010

Total Pages:

ISBN-13: 9781784022228

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Arranged alphabetically and cross-referenced for easier use, the book presents clear examples of how to (and how not to) create winning materials every time. The authors' step-by-step instructions begin with an overview of the writing process, from preparation and research right through to final review and publication.


The AMA Handbook of Business Documents

The AMA Handbook of Business Documents

Author: Kevin Wilson

Publisher: AMACOM

Published: 2011-05-10

Total Pages: 224

ISBN-13: 0814417701

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From business plans and sales presentations to newsletters and email marketing, The AMA Handbook of Business Documents gives readers the tips, tricks, and specific words they need to make their company come across on page or screen in a way that leads to its success. This versatile guide to preparing first-class written pieces provides readers with dozens of sample documents and practical tips to give them a strategic and creative advantage when crafting proposals, memos, emails, press releases, collection letters, speeches, reports, sales letters, policies and procedures, warning letters, announcements, and much more. You’ll learn about the various types of business documents and the parts of a document that spell either big success or big trouble. Suited equally to executives, entrepreneurs, managers, administrative staff, and anyone else charged with putting a business’s intentions into words, this handy guide will forever transform the way you communicate your company’s identity, products, services, and strengths in written communication.


The AMA Handbook of Business Letters

The AMA Handbook of Business Letters

Author: Jeffrey L. Seglin

Publisher: Amacom Books

Published: 2002

Total Pages: 560

ISBN-13: 9780814406656

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This book/CD-ROM reference for professionals teaches letter-writing basics and offers style and grammar guidelines, along with some 365 sample letters for sales, marketing, and public relations, vendor and supplier issues, credit and collections, transmittal and confirmation, personnel matters, and every other business situation. Appendices list frequently misused words, punctuation guidelines, abbreviations, and telephone and online grammar hotlines. The CD-ROM contains all of the sample letters from the book, which can be customized for immediate use. Seglin teaches magazine publishing in the graduate department of writing, literature, and publishing at Emerson College. Annotation copyrighted by Book News, Inc., Portland, OR


Small Business Sourcebook

Small Business Sourcebook

Author:

Publisher:

Published: 2005

Total Pages: 2318

ISBN-13:

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A guide to the information services and sources provided to 100 types of small business by associations, consultants, educational programs, franchisers, government agencies, reference works, statisticians, suppliers, trade shows, and venture capital firms.


Encyclopedia of Business Information Sources

Encyclopedia of Business Information Sources

Author: Linda D. Hall

Publisher: Gale Cengage

Published: 2008

Total Pages: 1362

ISBN-13: 9780787697037

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Each updated edition of this detailed resource identifies nearly 35,000 live, print and electronic sources of information listed under more than 1,100 alphabetically arranged subjects -- industries and business concepts and practices. Edited by business information expert James Woy.


How to Sell with a Laptop; Shoulder to Shoulder Techniques for Powerful Laptop Sales Presentations

How to Sell with a Laptop; Shoulder to Shoulder Techniques for Powerful Laptop Sales Presentations

Author: Andy Jenkins

Publisher: McGraw Hill Professional

Published: 1999-07-26

Total Pages: 244

ISBN-13: 9780071345217

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Most salespeople now have laptop computers, but rarely receive training in how to use them effectively to make a sales presentation. How to Sell with a Laptop is the first book that tells sales people: How to use a laptop computer strategically on each sales call; What to do and what not to do when delivering a laptop-based sales presentation; How to use the Web to access information during a sales call, and; Tips for making easy PowerPoint presentations - customized for each client.