AMA Complete Guide to Small Business Advertising

AMA Complete Guide to Small Business Advertising

Author: Joe Vitale

Publisher: Contemporary Books

Published: 1995

Total Pages: 216

ISBN-13:

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A book of formulas and techniques for creating successful advertising, designed for small business owners. Covers open letters and advertorials, headlines, using illustrations and photos, tips on writing ad copy, using testimonials and guarantees, direct mail, Yellow Pages tips, and radio and tv ads. Includes worksheets and checklists. Annotation copyright by Book News, Inc., Portland, OR


Monthly Catalog of United States Government Publications

Monthly Catalog of United States Government Publications

Author: United States. Superintendent of Documents

Publisher:

Published: 1978

Total Pages: 1228

ISBN-13:

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February issue includes Appendix entitled Directory of United States Government periodicals and subscription publications; September issue includes List of depository libraries; June and December issues include semiannual index