A Superfan's Guide to Pro Basketball Teams

A Superfan's Guide to Pro Basketball Teams

Author: Tyler Omoth

Publisher: Capstone

Published: 2018

Total Pages: 73

ISBN-13: 1515788563

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"Give young fans the crucial facts about all 30 pro basketball teams, including their current stars and legendary players, triumphs and turning points, and memorable stats and trivia. Packed with must-know info and action photos, this guide gets nothing but net."--Publisher's website.


The Isiah Thomas Story

The Isiah Thomas Story

Author: Paul Challen

Publisher: ECW Press

Published: 2004

Total Pages: 328

ISBN-13: 1550226622

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This revised edition of a landmark biography follows the life of basketball star Isiah Thomas from his childhood on Chicago's South Side to his current position as president of the New York Knicks. His entire professional and athletic career is covered, including his successful collegiate career with Indiana University and his role in turning the Detroit Pistons' squad from one of the league's laughingstocks to an NBA powerhouse. All aspects of Thomas's contributions are examined to reveal how he revolutionized the game with his energy and skill, introduced professional basketball to Canada, and transitioned to his controversial roles off the court as coach and executive.


The Ultimate Baseball Road Trip, 2nd

The Ultimate Baseball Road Trip, 2nd

Author: Josh Pahigian

Publisher: Rowman & Littlefield

Published: 2012-03-27

Total Pages: 514

ISBN-13: 0762783915

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The most entertaining and comprehensive guide to every baseball fan’s dream road trip—including every new ballpark since the 2004 edition—revised and completely updated!


Brand Fans

Brand Fans

Author: Aaron C.T. Smith

Publisher: Springer

Published: 2017-01-20

Total Pages: 254

ISBN-13: 3319488546

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Combining the latest branding research with a diverse range of powerful case examples, this book reveals the cutting edge techniques of value co-creation, personalisation and customer engagement employed by sport’s leading brands. Based on the transferable lessons that emanate from these practices, Brand Fans explores and illuminates how firms can cultivate connected fans and lifelong advocates, while building brand equity exponentially in the process. This is a book that will appeal to scholars and practitioners alike, as well as anyone fascinated by modern marketing, consumer relationships and branding.


War Football

War Football

Author: Chris Serb

Publisher: Rowman & Littlefield

Published: 2019-06-26

Total Pages: 295

ISBN-13: 1538124858

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During World War I, American army camps, navy stations and marine barracks formed football's first true all-star teams, competing against each other and top colleges while raising millions of dollars for the war effort. More than fifty college football hall-of-famers, dozens of future generals, and two Medal of Honor winners would play for, coach, or promote military teams during the war, including Dwight Eisenhower, Walter Camp, and George Halas. In War Football: World War I and the Birth of the NFL, Chris Serb recounts a fascinating chapter of military and sports history. He details three of the best but long-forgotten seasons of American football, when college amateurs mixed with blue-collar pros on the field of play. These games showed investors a lucrative market for teams of post-collegiate stars and made players realize that their football careers didn’t have to end after college. Soon the barriers to professionalism began to fall, and within two years of the Armistice the National Football League was born. War Football explores for the first time this lost chapter of sports history and makes a direct connection between World War I and the founding of the NFL. Seven future Hall-of-Famers led the charge of more than 200 military veterans who played in, coached for, and shaped the character of the young league. Football fans, sports historians, and military historians alike will find this book a fascinating read.


A Superfan's Guide to Pro Football Teams

A Superfan's Guide to Pro Football Teams

Author: Drew Lyon

Publisher: Capstone

Published: 2018

Total Pages: 73

ISBN-13: 151578858X

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"Give young fans the crucial facts about all 32 pro football teams, including their current stars and legendary players, triumphs and turning points, and memorable stats and trivia. Packed with must-know info and action photos, this guide goes deep and hits pay dirt."--Publisher's website.


The User's Journey

The User's Journey

Author: Donna Lichaw

Publisher: Rosenfeld Media

Published: 2016-03-22

Total Pages: 161

ISBN-13: 1933820365

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Like a good story, successful design is a series of engaging moments structured over time. The User’s Journey will show you how, when, and why to use narrative structure, technique, and principles to ideate, craft, and test a cohesive vision for an engaging outcome. See how a “story first” approach can transform your product, feature, landing page, flow, campaign, content, or product strategy.


Five-Star Basketball

Five-Star Basketball

Author: Ed Schilling

Publisher:

Published: 1993

Total Pages: 178

ISBN-13: 9780940279582

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A collection of inspirational talks and playing techniques by great coaching names such as Knight, Krzyzewski, Pitino and Daly.


When the Garden Was Eden

When the Garden Was Eden

Author: Harvey Araton

Publisher: Harper Collins

Published: 2011-10-18

Total Pages: 292

ISBN-13: 0062097059

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In the tradition of The Boys of Summer and The Bronx Is Burning, New York Times sports columnist Harvey Araton delivers a fascinating look at the 1970s New York Knicks—part autobiography, part sports history, part epic, set against the tumultuous era when Walt Frazier, Willis Reed, and Bill Bradley reigned supreme in the world of basketball. Perfect for readers of Jeff Pearlman’s The Bad Guys Won!, Peter Richmond’s Badasses, and Pat Williams’s Coach Wooden, Araton’s revealing story of the Knicks’ heyday is far more than a review of one of basketball’s greatest teams’ inspiring story—it is, at heart, a stirring recreation of a time and place when the NBA championships defined the national dream.