Strategic Marketing in the Global Forest Industries
Author: Heikki Juslin
Publisher:
Published: 2002
Total Pages: 616
ISBN-13:
DOWNLOAD EBOOKRead and Download eBook Full
Author: Heikki Juslin
Publisher:
Published: 2002
Total Pages: 616
ISBN-13:
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Publisher:
Published: 2020-08-18
Total Pages: 325
ISBN-13: 9781949373943
DOWNLOAD EBOOKStrategic Management (2020) is a 325-page open educational resource designed as an introduction to the key topics and themes of strategic management. The open textbook is intended for a senior capstone course in an undergraduate business program and suitable for a wide range of undergraduate business students including those majoring in marketing, management, business administration, accounting, finance, real estate, business information technology, and hospitality and tourism. The text presents examples of familiar companies and personalities to illustrate the different strategies used by today's firms and how they go about implementing those strategies. It includes case studies, end of section key takeaways, exercises, and links to external videos, and an end-of-book glossary. The text is ideal for courses which focus on how organizations operate at the strategic level to be successful. Students will learn how to conduct case analyses, measure organizational performance, and conduct external and internal analyses.
Author: Lawrence J. Gitman
Publisher:
Published: 2024-09-16
Total Pages: 1455
ISBN-13:
DOWNLOAD EBOOKIntroduction to Business covers the scope and sequence of most introductory business courses. The book provides detailed explanations in the context of core themes such as customer satisfaction, ethics, entrepreneurship, global business, and managing change. Introduction to Business includes hundreds of current business examples from a range of industries and geographic locations, which feature a variety of individuals. The outcome is a balanced approach to the theory and application of business concepts, with attention to the knowledge and skills necessary for student success in this course and beyond. This is an adaptation of Introduction to Business by OpenStax. You can access the textbook as pdf for free at openstax.org. Minor editorial changes were made to ensure a better ebook reading experience. Textbook content produced by OpenStax is licensed under a Creative Commons Attribution 4.0 International License.
Author: Kazuyuki Motohashi
Publisher: Springer
Published: 2015-03-25
Total Pages: 265
ISBN-13: 4431554688
DOWNLOAD EBOOKThis book presents theories and case studies for corporations in developed nations, including Japan, for designing strategies to maximize opportunities and minimize threats in business expansion into developing nations. The case studies featured here focus on Asia, including China and India, and use examples of Japanese manufacturers. Five case studies are provided, including Hitachi Construction Machinery and Shiseido in China and Maruti Suzuki in India. These cases facilitate the reader’s understanding of the business environments in emerging economies. This volume is especially recommended for business people responsible for international business development, particularly in China and India. In addition, the book serves as a useful resource for students in graduate-level courses in international management.
Author: Noel Capon
Publisher: Columbia University Press
Published: 1987
Total Pages: 504
ISBN-13: 9780231063807
DOWNLOAD EBOOKAn epic spanning more than half a century of Taiwan's history, this breathtaking historical novel traces the fortunes of the Pengs, a family of Hakka Chinese settlers, across three generations from the 1890s, just before Taiwan was ceded to Japan as a result of the Sino-Japanese war, through World War II. Li Qiao brilliantly re-creates the dramatic world of these pioneers -- and the colonization of Taiwan itself -- exploring their relationships with the aboriginal peoples of Taiwan and their struggle to establish their own ethnic and political identities. This carefully researched work of fiction draws upon Li's own experiences and family history, as well as oral and written histories of the era. Originally published in Chinese as a trilogy, this newly translated edition is an abridgement for English-speaking readers and marks the work's first appearance in the English-speaking world. It was well-received in Taiwan as an honest -- and influential -- recreation of Taiwan's history before the relocation of the Republic of China from the mainland to Taiwan. Because Li's saga is so deeply imbued with the unique culture and complex history of Taiwan, an introduction explaining the cultural and historical background of the novel is included to help orient the reader to this amazingly rich cultural context. This informative introduction and the sweeping saga of the novel itself together provide an important view of Taiwan's little known colonial experience.
Author: James C. Leontiades
Publisher: Lexington Books
Published: 1985
Total Pages: 264
ISBN-13: 9780669160383
DOWNLOAD EBOOKTo learn more about Rowman & Littlefield titles please visit us at www.rowmanlittlefield.com.
Author: Donald J. Lecraw
Publisher: Taylor & Francis US
Published: 1993
Total Pages: 418
ISBN-13: 9780415085373
DOWNLOAD EBOOKAuthor: Heidi Vernon Wortzel
Publisher: John Wiley & Sons
Published: 1985
Total Pages: 492
ISBN-13:
DOWNLOAD EBOOKAuthor: Franklin R. Root
Publisher: Taylor & Francis
Published: 2023-12-31
Total Pages: 269
ISBN-13: 1135843783
DOWNLOAD EBOOKContains articles on aspects of strategic management in the multinational enterprise. Contributions fall into four areas: multinational and transnational enterprise; the top-management perspective; the normative, decision-making emphasis; and regency of publication no earlier than 1985.
Author: Maria Isabel Studer Noguez
Publisher: Routledge
Published: 2003-08-27
Total Pages: 381
ISBN-13: 1134626339
DOWNLOAD EBOOKToday, the Multinational Enterprise (MNE) is seen as a leading agent in the process of globalization. As they adopt global strategies, MNE's are seen to be creating stronger, deeper and more lasting links amongst countries, thus shifting the balance of power inexorably in their favour, to the detriment of the state. This book interrogates this idea by undertaking a historical analysis of the global strategies of Ford.