A Fan's View of the Super Bowl®
A Fan's View of the Super Bowl®

Author: James Britton

Publisher: iUniverse

Published: 2006-08

Total Pages: 115

ISBN-13: 0595403689

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This story of Super Bowl 39 through the eyes of a loyal Patriots Fan is a narrative that details one devoted rooters quest to seek the ultimate Super Bowl encounter. This book fully describes what would be an exhilarating experience for anyone that wonders what it's like to go to the Super Bowl, regardless of which team they support. Even for those fans who were fortunate enough to get into the game, this book will surely help them encapsulize a fond and vivid memory. This book is dedicated to answering the question that any football devotee would truly like to know: "What's it like to be there?" This narrative provides that answer with a vicarious excursion, if you will, into one fans brush with glory following his favorite team to the contest that transcends all others in the world of sports: The Super Bowl!

The Fall of the Roman Umpire
The Fall of the Roman Umpire

Author: Ron Luciano

Publisher: Bantam

Published: 1987-03

Total Pages: 332

ISBN-13: 9780553261332

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The wildly funny, bestselling author of The Umpire Strikes Back and Strike Two has collected into one volume the best of baseball's bloopers, blunders, and bench-warmers. Illustrated with 16 pages of photographs.

Communication and Sport
Communication and Sport

Author: Andrew C. Billings

Publisher: SAGE Publications

Published: 2021-02-09

Total Pages: 442

ISBN-13: 1544393172

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Communication and Sport: Surveying the Field provides students with an understanding of sports media, rhetoric, culture, and organizations through an examination of a wide range of topics. Authors Andrew C. Billings and Michael L. Butterworth address everything from youth to amateur to professional sports through varied lenses, including mythology, community, and identity. A comprehensive focus on communication scholarship gives attention to the ways that sports produce, maintain, or resist cultural attitudes about race, gender, sexuality, class, and politics. The Fourth Edition includes new interviews with prominent figures in the field and new discussions on current events like the Black Lives Matter movement and the COVID-19 pandemic.

Strategic Sport Communication
Strategic Sport Communication

Author: Paul M. Pedersen

Publisher: Human Kinetics

Published: 2024-04-29

Total Pages: 434

ISBN-13: 1718221479

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"Strategic Sport Communication explores the multifaceted segment of sport communication. This text presents a standard framework that introduces readers to the many ways in which individuals, media outlets, and sport organizations work to create, disseminate, and manage messages to their constituents"--

The Super Bowl
The Super Bowl

Author: Matt Doeden

Publisher: Millbrook Press

Published: 2017-08

Total Pages: 68

ISBN-13: 1512427543

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The Super Bowl is the most popular US sporting event. This book features great plays and notable moments, as well as the pomp and spectacle associated with the biggest game of the year.

Sports Ethics for Sports Management Professionals
Sports Ethics for Sports Management Professionals

Author: Patrick Thornton

Publisher: Jones & Bartlett Publishers

Published: 2011-04-22

Total Pages: 518

ISBN-13: 0763743844

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Directed at future sports executives and sports managers, the book contains numerous case studies that allow students to apply the ethical decision-making process to a sports-related ethical dispute. Unlike other texts that spend too much time discussing ethical theories, Sports Ethics for Sports Management Professionals addresses the important issues sports professionals may actually encounter during their career --Book Jacket.

Strategic Sport Communication, 2E
Strategic Sport Communication, 2E

Author: Pedersen, Paul M.

Publisher: Human Kinetics

Published: 2016-08-05

Total Pages: 424

ISBN-13: 1492525774

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Strategic Sport Communication, Second Edition, presents a standard framework that introduces readers to the many ways in which individuals, media outlets, and sport organizations work to create, disseminate, and manage messages to their constituents.

Ticketless
Ticketless

Author: Trevor Kraus

Publisher:

Published: 2019-01-11

Total Pages: 368

ISBN-13: 9781732993969

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Trevor Kraus has snuck into the Super Bowl, World Series, Wimbledon, and more than 20 other major sporting events. Ticketless shows the world how he did it.While UrbanDaddy calls Kraus "the best spin-mover there ever was," this tell-all memoir is about far more than forging tickets and dodging security guards.Kraus calls himself an "insecure, over-analytical virgin ... with a dad who died cold and alone," and spares no detail in describing his struggles through young adulthood. Readers say Ticketless will make you "uncomfortable with emotional rawness ... and yet hopeful to the point of tears."

Handbook of the Economics of Marketing
Handbook of the Economics of Marketing

Author:

Publisher: Elsevier

Published: 2019-09-19

Total Pages: 634

ISBN-13: 0444637656

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Handbook of the Economics of Marketing, Volume One: Marketing and Economics mixes empirical work in industrial organization with quantitative marketing tools, presenting tactics that help researchers tackle problems with a balance of intuition and skepticism. It offers critical perspectives on theoretical work within economics, delivering a comprehensive, critical, up-to-date, and accessible review of the field that has always been missing. This literature summary of research at the intersection of economics and marketing is written by, and for, economists, and the book's authors share a belief in analytical and integrated approaches to marketing, emphasizing data-driven, result-oriented, pragmatic strategies. - Helps academic and non-academic economists understand recent, rapid changes in the economics of marketing - Designed for economists already convinced of the benefits of applying economics tools to marketing - Written for those who wish to become quickly acquainted with the integration of marketing and economics

A Half Century of Super Bowls
A Half Century of Super Bowls

Author: Peter Hopsicker

Publisher: Routledge

Published: 2019-12-18

Total Pages: 302

ISBN-13: 0429954883

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In 2016, the Super Bowl, the climactic spectacle of American professional football, celebrated its 50th anniversary. The Super Bowl stands as the broadest ‘shared experience’ in American culture. As television ratings, cultural practices, and scholarly tomes reveal, more people participate in watching the Super Bowl than in any other common endeavour in the United States. The Super Bowl has become a new national holiday dedicated to the celebration of consumption—the driving force underneath modern culture. Beyond the borders of the United States, the Super Bowl does not rank as highly as a global phenomenon, though it increasingly draws larger audiences in a few nations around the globe. Some watch as curious students of American habits, others seem to be developing affinity for American-style football. The global dynamics of the consumption of football reveal much about the dynamics of American ‘soft power’ and cultural influence in the new globalized social networks that are emerging as consumption increasingly powers not only the United States but also the world economy. A Half Century of Super Bowls: National and Global Perspectives on America’s Grandest Spectacle analyzes the Super Bowl in shaping American and global communities and identities. It was originally published as a special issue of the International Journal of the History of Sport.