Brief

Brief

Author: Joseph McCormack

Publisher: John Wiley & Sons

Published: 2014-02-10

Total Pages: 263

ISBN-13: 1118704967

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Get heard by being clear and concise The only way to survive in business today is to be a lean communicator. Busy executives expect you to respect and manage their time more effectively than ever. You need to do the groundwork to make your message tight and to the point. The average professional receives 304 emails per week and checks their smartphones 36 times an hour and 38 hours a week. This inattention has spread to every part of life. The average attention span has shrunk from 12 seconds in 2000 to eight in 2012. So, throw them a lifeline and be brief. Author Joe McCormack tackles the challenges of inattention, interruptions, and impatience that every professional faces. His proven B.R.I.E.F. approach, which stands for Background, Relevance, Information, Ending, and Follow up, helps simplify and clarify complex communication. BRIEF will help you summarize lengthy information, tell a short story, harness the power of infographics and videos, and turn monologue presentations into controlled conversations. Details the B.R.I.E.F. approach to distilling your message into a brief presentation Written by the founder and CEO of Sheffield Marketing Partners, which specializes in message and narrative development, who is also a recognized expert in Narrative Mapping, a technique that helps clients achieve a clearer and more concise message Long story short: BRIEF will help you gain the muscle you need to eliminate wasteful words and stand out from the rest. Be better. Be brief.


A Brief History of the University of California

A Brief History of the University of California

Author: Patricia A. Pelfrey

Publisher: Univ of California Press

Published: 2004-10-04

Total Pages: 142

ISBN-13: 0520243900

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A reissue of a charming little illustrated volume originally published in 1974 which walks the reader through the highlights of the history of the University of California.


A Brief History of Slavery

A Brief History of Slavery

Author: Jeremy Black

Publisher: Robinson

Published: 2011-08-18

Total Pages: 230

ISBN-13: 1849017328

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A thought-provoking and important book that raises essential issues crucial not only for understanding our past but also the present day. In this panoramic history, Jeremy Black tells how slavery was first developed in the ancient world, and reaches all the way to the present in the form of contemporary crimes such as trafficking and bonded labour. He shows how slavery has taken many forms throughout history and across the world - from the uprising of Spartacus, the plantations of the West Indies, and the murderous forced labour of the gulags and concentration camps. Slavery helped to consolidate transoceanic empires and helped mould new world societies such as America and Brazil. Black charts the long fight for abolition in the nineteenth century, looking at both the campaigners as well as the harrowing accounts of the enslaved themselves. Slavery is still with us today, and coerced labour can be found closer to home than one might expect.


A Brief History of Living Forever

A Brief History of Living Forever

Author: Jaroslav Kalfar

Publisher: Little, Brown

Published: 2023-03-28

Total Pages: 271

ISBN-13: 0316463205

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In this “ingenious, funny, and chilling” novel (Publishers Weekly, starred review) from the author of Spaceman of Bohemia, two long-lost siblings risk everything to save their mother from oblivion in an authoritarian near-future America obsessed with digital consciousness and eternal life—a story that “packs a walloping punch” (Esquire). When Adéla discovers she has a terminal illness, she leaves behind her native Czech village for a chance at reuniting in America with Tereza, the daughter she gave up at birth, decades earlier. But the country Adéla experienced as a young woman, when she eloped with a filmmaker and starred in his cult sci-fi movie, has changed entirely. In 2030, America is ruled by an authoritarian government increasingly closed off to the rest of the world. Tereza, the star researcher for VITA, a biotech company hellbent on discovering the key to immortality, is overjoyed to meet her mother, with whom she forms an instant, profound connection. But when their time together is cut short by shocking events, Tereza must uncover VITA’s alarming activity in the wastelands of what was once Florida, and persuade the Czech brother she’s never met to join her in this odds-defying adventure. Narrated from the beyond by Adéla’s restless spirit, A Brief History of Living Forever is a high-wire act of storytelling from a writer “booming with vitality and originality,” whose “voice is distinct enough to leave tread marks” (New York Times). By turns insightful, moving, and funny, the novel not only confirms Jaroslav Kalfař’s boundless powers of invention but also exults in the love between a mother and her daughter, which neither space nor time can sever. “Kalfař is a wise, rapturous, and original writer . . . Eloquent, heart-stunning, and rich in awe-inspiring prose.” —San Francisco Chronicle “Relentlessly inventive . . . His writing has the same hyperactivity and fidgety contempt for generic boundaries as that of the young Safran Foer.” —The Guardian


A Brief History of Psychology

A Brief History of Psychology

Author: Michael Wertheimer

Publisher: Psychology Press

Published: 2012

Total Pages: 328

ISBN-13: 1848728743

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This edition approaches psychology as a discipline with antecedents in philosophical speculation and early scientific experimentation. It covers these early developments, 19th-century German experimental psychology and empirical psychology in tradition of William James, the 20th century dubbed "the age of schools" and dominated by psychoanalysis, behavioralism, structuralism, and Gestalt psychology, as well as the return to empirical methods and active models of human agency. Finally it evaluates psychology in the new millennium and developments in terms of women in psychology, industrial psychology and social justice


A Brief History of Underpants

A Brief History of Underpants

Author: Christine Van Zandt

Publisher: Becker & Mayer

Published: 2021-06

Total Pages: 50

ISBN-13: 0760370605

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A Brief History of Underpants explores the history of underwear with zany facts and illustrations. The cover features an interactive reveal wheel that turns to show underwear through the ages.


A Brief History of History

A Brief History of History

Author: Colin Wells

Publisher: Globe Pequot

Published: 2008

Total Pages: 0

ISBN-13: 9781599211220

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In this biography of history as a living idea, Colin Wells links together lively, evocative sketches of the great historians and summarizing their most important works. Readers learn how their ideas changed the understanding of history, how history itself moved forward over time, and why "history" is a startlingly fluid concept.


A Brief Introduction to the Philosophy of Mind

A Brief Introduction to the Philosophy of Mind

Author: Neil Campbell

Publisher: Broadview Press

Published: 2005-01-11

Total Pages: 228

ISBN-13: 1460400542

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One of the most profound philosophical problems is the nature of mind and its relationship to the body. A Brief Introduction to the Philosophy of Mind provides an introduction, written in clear language, to the various theories of the mind-body relationship, as well as a host of related philosophical discussions about mind and consciousness. The central theories, such as Cartesian Dualism, parallelism, epiphenomenalism, and supervenience among others, are presented in historical order. Their claims, their strengths and weaknesses, and how they ultimately relate to one another and to other philosophical questions are explored objectively, allowing readers to decide for themselves which theories are best.