This book is the most comprehensive showcase of three-dimensional letterforms ever written, featuring over 1,300 images of more than 300 projects by more than 160 emerging talents and established individuals and studios including Sagmeister Inc, Vaughan Oliver, Milton Glaser, Alvin Lustig, Louis Danziger, Roger Excoffon, Paul Elliman, Marian Bantjes, Geoff Kaplan, Clotilde Olyff, Italo Lupi, Marion Bataille, Antoine+Manuel, Frost*Design, Mervyn Kurlansky, Non-Format, Oded Ezer, Rowland Scherman, Post Typography, Rinzen, Underwares Type Workshop, J. Kyle Daevel, Ji Lee, Pleaseletmedesign and Strange Attractors Design.As well as pioneering milestones from as far back as the 1940s, this book focuses on recent and brand new typographic projects. 3D type specialist Andrew Byrom explains the context and motivation behind these innovative works in an insightful foreword.
This book is the most comprehensive showcase of three-dimensional letterforms ever written, featuring over 1,300 images of more than 300 projects by more than 160 emerging talents and established individuals and studios. Contributors include Sagmeister Inc, Vaughan Oliver, Milton Glaser, Alvin Lustig, Louis Danziger, Roger Excoffon, Paul Elliman, Marian Bantjes, Geoff Kaplan, Clotilde Olyff, Italo Lupi, Marion Bataille, Antoine+Manuel, Frost*Design, Mervyn Kurlansky, Non-Format, Oded Ezer, Rowland Scherman, Post Typography, Rinzen, Underware’s Type Workshop, J. Kyle Daevel, Ji Lee, Pleaseletmedesign, and Strange Attractors Design. As well as pioneering milestones from as far back as the 1940s, this book focuses on recent and brand new typographic projects. 3D type specialist Andrew Byrom explains the context and motivation behind these innovative works in an insightful foreword. Please visit the dedicated website 3d-type.com for additional info.
From the imaginative designer behind the bestselling alphabet book ABC 3D, this visually dazzling exploration of numbers is equal parts playful pop-up book and work of art. This creative twist on the classic counting book reveals how the most basic shapes—just a single line and a circle—become the building blocks for every number. We begin with the two simplest digits: 0 and 1. With each turn of a page, the same shapes slide into place to form 2, then 3, all the way up to 10. A tour de force of creative engineering, Numero is a treat for the whole family: children will delight in the magical transformations, while art lovers will cherish the simple brilliance of the book's design.
Embark on a transformative journey through the evolution of graphic design with "Trendsetting Designs: Embracing Innovation in Graphic Design Evolution." This comprehensive guide unveils the latest design trends that are shaping the industry, offering a roadmap for staying ahead of the curve. From minimalist aesthetics and retro revivals to immersive 3D and responsive designs, the book explores the diverse range of styles that are defining contemporary graphic art. It delves into the principles and techniques that underpin effective design, empowering readers to master the art of visual communication. Beyond aesthetic considerations, "Trendsetting Designs" emphasizes the impact and purpose of graphic design. It highlights the importance of sustainable practices, user-centered approaches, and interactive experiences. By embracing these principles, designers can create graphics that not only look great but also make a meaningful contribution. To further enhance inclusivity and innovation, the book discusses accessibility considerations, design for social media platforms, visual storytelling, and the ethical implications of design. It encourages designers to think beyond traditional boundaries and embrace emerging technologies that are shaping the future of graphic communication. "Trendsetting Designs" is an indispensable resource for graphic designers, students, and anyone who seeks to understand the evolution and impact of this dynamic field. Its comprehensive coverage, practical insights, and inspiring examples will empower readers to create cutting-edge graphics that leave a lasting impression.
Create mind-blowing artwork that pops off the page! Drawing complex three-dimensional art does not have to be intimidating. It may seem difficult or only for the advanced artist, but in this book author Tom McPherson breaks down in simple step-by-step instructions how anyone can create detailed, mesmerizing optical illusions even with little drawing experience.
In this groundbreaking book, McPherson details how to create cool artwork from scratch by learning basic drawing techniques and progressing to more complex skills and creations, including: Impossible Shapes: Optical 3D illusions of shapes that could not exist in reality Floating Shapes: Solid shapes that look like they hover above the paper 3D Line Art: Inventive 3D illusions on simple lined paper Anamorphic Buildings: Subjects drawn with extreme distortion that look realistic and 3D 5-Point Perspective: Drawing 3D fisheye views using perspective and curved lines And much more! This is the ultimate guide to mastering trick drawing and creating cool images that will impress your friends and family.
Unlock the secrets to becoming an exceptional graphic designer with 'Mastering Graphic Design: A Comprehensive Guide to Excellence.' This meticulously crafted book offers a deep dive into every facet of graphic design, providing aspiring designers and seasoned professionals alike with the tools, techniques, and insights needed to elevate their craft to new heights. From mastering the fundamental principles of design to developing creative concepts, crafting compelling visuals, and designing for various platforms and media, each chapter is packed with practical advice, real-world examples, and actionable tips. Delve into the art of typography and layout, explore the nuances of user experience and interface design, and learn how to streamline your workflow and manage projects efficiently. Navigate the business side of graphic design with confidence, from freelancing strategies to client communication and marketing yourself effectively. Cultivate creativity, innovation, and a lasting legacy as a designer while staying abreast of emerging technologies and industry trends. Whether you're just starting your journey or seeking to refine your skills, 'Mastering Graphic Design' is your indispensable companion on the path to becoming an amazing graphic designer.
The Graphic Communication Handbook is a comprehensive and detailed introduction to the theories and practices of the graphics industry. It traces the history and development of graphic design, explores issues that affect the industry, examines its analysis through communications theory, explains how to do each section of the job, and advises on entry into the profession. The Graphic Communication Handbook covers all areas within the industry including pitching, understanding the client, researching a job, thumbnail drawings, developing concepts, presenting to clients, working in 2D, 3D, motion graphics and interaction graphics, situating and testing the job, getting paid, and getting the next job. The industry background, relevant theory and the law related to graphic communications are situated alongside the teaching of the practical elements. Features include: introductions that frame relevant debates case studies, examples and illustrations from a range of campaigns philosophical and technical explanations of topics and their importance.
This book discusses the latest advances in affective and pleasurable design. It reports on important theoretical and practical issues, covering a wealth of topics including aesthetics in product and system design, design-driven innovation, affective computing, evaluation tools for emotion, Kansei engineering for products and services, and many more. This timely survey addresses experts and industry practitioners with different backgrounds, such as industrial designers, emotion designers, ethnographers, human–computer interaction researchers, human factors engineers, interaction designers, mobile product designers, and vehicle system designers. Based on the AHFE 2017 International Conference on Affective and Pleasurable Design, held on July 17–21, 2017, in Los Angeles, California, USA, the book provides an inspiring guide for all researchers and professionals in the field of design.