The Psychology of Graphic Design Pricing
The Psychology of Graphic Design Pricing

Author: Michael C Janda

Publisher: Independently Published

Published: 2019-02-07

Total Pages: 208

ISBN-13: 9781794390140

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Learn how to price creative work with confidence. Win more bids. Make more money. When it comes to pricing their work, far too many freelance designers and agencies merely guess what to charge their clients. As a result, profitable projects have as much to do with luck as they do anything else. In The Psychology of Graphic Design Pricing, you'll learn how to take luck out of the equation by calculating the cost to produce your work, understanding its market value, and extracting your client's budget. These three variables are used in a pricing spectrum, empowering you to price your work with confidence and profitability in every project opportunity. This book will teach you how to calculate your production costs, understand market value, extract your client's budget, bid with the right project price, and increase your profitability.

Creating Winning Bids
Creating Winning Bids

Author: Basil Sawczuk

Publisher: Routledge

Published: 2019-07-25

Total Pages: 122

ISBN-13: 1000705110

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'Creating Winning Bids' sets out the key stages in the production of a winning bid. Based on tried and tested methods, and using a simple step-by-step process, it will improve your chances of success in what can otherwise seem a daunting and complex process. Distilling the author’s experience of over 25 years of bidding in the public and private sectors, it is packed with practical tips about what your client really wants to see. Beginning with a concise look at how to find new opportunities for work, it examines the various types of bid that can be made and includes invaluable explanations of the jargon used in the bidding process – from OJEU to PQQs. Illustrated throughout with useful diagrams and checklists, and covering a range of procurement routes, this guide will help anyone from the sole practitioner to the large firm with a dedicated bidding team to create practical and perfectly-tailored winning bids.

How to Write Bids that Win Business
How to Write Bids that Win Business

Author: Martyn Curley

Publisher: Harriman House Limited

Published: 2018-03-19

Total Pages: 212

ISBN-13: 0857196545

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How To Write Bids That Win Business brings together over 30 years of know-how in creating and crafting successful bids for tendered contracts. This book is an invaluable guide for bid managers and bid writing teams. It shows you how to: - create a bid writing strategy that plays to your organisation's strengths - increase your success rate by focusing on bids you are more likely to win - avoid at the outset bidding for contracts you don't want to win - embed robust bid writing management systems that deliver results time after time - ensure you follow the three golden rules for bid writing success Based on extensive research, How To Write Bids That Win Business explains what bid evaluators are really looking for, by deconstructing the questions asked and explaining how to answer them to achieve top scores. Parts I to III guide you through the complete bid creation process, providing the tips, techniques and tactics for maximising your effectiveness at the shortlister interview. In Part IV the book examines the forces shaping the future of bid writing, and outlines the three key factors for success in the years to come. Co-authors Martyn Curley and Stephen Oldbury, co-founders of Bidwriting.com, have advised many UK business-to-business organisations across 35 commercial sectors. David Molian was for many years Director of Cranfield School of Management’s renowned Business Growth Programme and has consulted for numerous companies on developing their brands and growing their businesses. He is a Criticaleye Thought Leader and remains a visiting Fellow at Cranfield. If you are looking to take your organisation’s bidding performance to the next level, improving profitability and morale throughout the business, How To Write Bids That Win Business is the book you need.

Bid Management
Bid Management

Author: Emma Jaques

Publisher: Kogan Page Publishers

Published: 2011-02-03

Total Pages: 224

ISBN-13: 0749460679

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While it is becoming increasingly common for contracts to be awarded through formal procurement processes, smaller business are missing out. Without the training and confidence needed to write a successful bid or proposal valuable business can be lost. Bid Management is an easy-to-read practical guide which will teach the reader how to think like a professional bid manager. It covers the basics of how to find opportunities, understanding the rules of the game and how to get to know your customer. It also gives essential advice on how to compete with other bidders, present a deliverable and profitable bid, project manage your bid, work out a pricing strategy, clinch the deal and learn from success as well as failure. With an insightful interview with the Director behind the London 2012 Olympic bid, Bid Management uncovers the myths of bidding and teaches all the skills needed to get noticed, retain existing clients and win new ones.

EBay the Smart Way
EBay the Smart Way

Author: Joseph T. Sinclair

Publisher: AMACOM/American Management Association

Published: 2004

Total Pages: 552

ISBN-13: 9780814472040

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If ever a company could be described as the "800-pound gorilla" of its industry, eBay is just that in the exploding world of online auctions. But with more than 50 million registered users and almost $15 billion in annual merchandise sales, the only thing easier than selling on eBay is getting lumped in with all the other sellers. People looking to exponentially increase their visibility and potential profit keep turning to eBay the Smart Way, the definitive guide to smarter eBay tactics. Now in its third edition, this priceless tool has changed with the times to cover the latest trends, including local auctions, live auctions, fixed-price auctions, buying and selling cars on eBay motors, enhanced PayPal services, using digital photography, setting up eBay Stores, great inventory sources, bulk listings, eBay tools and more.Brand new chapters explain how to maximize profits in real estate sales, work with auction management services and negotiate international transactions. As always, eBay the Smart Way is the go-to resource for first-timers and veterans alike, with step-by-step instructions for listing products, creating attention-grabbing photos and descriptions, offering top-notch customer service and maintaining high credibility. eBay buyers will also benefit from strategies for negotiating the best deals. For the most in-depth and accessible information on how to make the most out of online auctions, "nothing explains it better than eBay the Smart Way." - The Internet Marketing Bookshelf.

Winning the Contractor Fight
Winning the Contractor Fight

Author: Tom Reber

Publisher: Contractor Fight

Published: 2021-09-14

Total Pages: 152

ISBN-13: 9781737919100

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"The Contractor Fight" is what HGTV host and best-selling author Tom Reber calls the battle between your ears. We all have stories and experiences that have formed us into who we are. We are what we think, and the battleground is our mind. The Fight is not with the people you think are "cheap customers." It's not with the unlicensed competitors or the "illegals," as many contractors think. The Fight is with yourself. Sadly, most of the struggles contractors have are self-imposed. It's friendly fire. The negative ways we think about ourselves and our worth... friendly fire. The growing debt, working too much, small bank account... friendly fire. Winning the Fight is a choice. You're noble and full of integrity. You bend over backward to serve your family and clients. You have taken it on the chin more times than you can count. Now, it's time to get yours. Earn what you're worth. Create a business that serves you and energizes you, instead of one that beats you down. Choose to own your crap and get better today.

Competitive Bidding in the 21st Century
Competitive Bidding in the 21st Century

Author: Marshall Miles

Publisher: Master Point Press

Published: 2000

Total Pages: 260

ISBN-13: 9781894154130

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In this book, Miles addresses the complex arena of competitive bidding methods for the more advanced player. He discusses current thinking, and recommends methods which will continue to be playable as bridge enters its second century. This book will appeal to fairly serious players only. There are two earlier books on this topic by the same author, 5 and 10 years old respectively, and therefore superseded by this new work.

Winning the Big Ones: How Teams Capture Large Contracts
Winning the Big Ones: How Teams Capture Large Contracts

Author: Michael O'Guin

Publisher: Lulu.com

Published: 2012

Total Pages: 337

ISBN-13: 1300413344

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The authors, using the techniques in Winning the Big Ones, have helped their clients win over $286 Billion in contract awards with an 86%% win rate. This book describes how capture teams pursue and win large contracts. Learn how top performing capture teams pursue and win large contracts: - Structure your business acquisition process like the top performers - Select the best few opportunities - Develop a win strategy that differentiates your solution on those attributes most important to the customer - Establish the Price-to-Win to bid the highest price possible and win - Collect intelligence and conduct competitive analysis - Influence the customer to shape the acquisition to improve your position - Pre-sell your solution - Organize and staff the capture team - Craft persuasive win themes and proofs of benefits - Close the sale with effective negotiation strategies. All of these techniques are illustrated with a hundreds of real world examples.

eBay For Seniors For Dummies
eBay For Seniors For Dummies

Author: Marsha Collier

Publisher: John Wiley & Sons

Published: 2009-11-09

Total Pages: 384

ISBN-13: 0470527595

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Expert advice helps seniors find bargains and make money on eBay eBay is a great place to help seniors find bargains or supplement their income by selling items. This book offers the basics on buying or selling on eBay with confidence in a format that's ideal for the senior audience, including a larger print format than traditional For Dummies books. Author Marsha Collier is the undisputed authority on eBay. Her advice has helped millions of eBay users navigate the popular shopping and selling site. This book explains how to Get your computer ready to use eBay Go to the eBay site, sign up, and browse Spot good deals, buy items, and pay safely Set up your own sale Take pictures of your merchandise and get them online Receive payment and ship items Understand eBay's fees and rules eBay can be fun and profitable. This book makes it easy to get started!

Real Options in Practice
Real Options in Practice

Author: Marion A. Brach

Publisher: John Wiley & Sons

Published: 2003-04-07

Total Pages: 384

ISBN-13: 0471445568

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Explores real option theory applied in practice Real options are quickly becoming the valuation and decision-making method of choice for many companies, including oil and gas companies, utilities and natural resource companies, pharmaceutical and biotech companies, Internet companies, and many others. Real Options in Practice allows readers to view the world of real options from the vantage point of a corporate practitioner applying real option valuation techniques on a regular basis. Expert Marion Brach describes the challenges of implementing a real option framework in practice within a corporate setting. Touching on the real options most firms care about, Real Options in Practice identifies the classic types of real options-deferral, abandonment, switching, expansion, and compound-and explores the main concepts critical to understanding real option theory. Through Brach's own three-step real option valuation method readers will learn how the theory of real options is now being applied to drive better, more profitable corporate decision-making. Marion A. Brach, MD, MBA (Hagen, Germany), has undertaken financial valuation of business opportunities and acquisitions using scenario and real option valuation in the biotech industry. A recognized expert on real option theory and practice, Brach received her MBA from the Manchester Business School and frequently speaks at real option seminars.