201 Great Ideas for Your Small Business
201 Great Ideas for Your Small Business

Author: Jane Applegate

Publisher: John Wiley & Sons

Published: 2011-05-03

Total Pages: 336

ISBN-13: 0470919663

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Completely revised and updated edition of this very popular and successful small business book The first edition of 201 Great Ideas for Your Small Business was hailed by management guru and author Tom Peters as "Brilliantly researched. Brilliantly written. A gem of priceless value on almost every page. Read. Inhale. Absorb. Great Stuff!" In this completely updated third edition of 201 Great Ideas for Your Small Business, renowned small-business expert and consultant Jane Applegate shares new, powerful, creative, simple, and proven approaches for building a better small business. Details how business owners can use online marketing and social networking more effectively Offers timely strategies for thriving in challenging economic times Includes scores of real-life success stories and all-new interviews with small-business owners, experts, and VIP's including Guy Kawasaki, Kay Koplovitz, and Michael Bloomberg It may be small, but your business is a big deal to you, your customers, and employees. 201 Great Ideas provides lively, practical strategies to help you manage, grow, and promote your business.

201 Great Ideas for Your Small Business
201 Great Ideas for Your Small Business

Author: Jane Applegate

Publisher: John Wiley & Sons

Published: 2011-04-08

Total Pages: 336

ISBN-13: 1118067711

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Completely revised and updated edition of this very popular and successful small business book The first edition of 201 Great Ideas for Your Small Business was hailed by management guru and author Tom Peters as "Brilliantly researched. Brilliantly written. A gem of priceless value on almost every page. Read. Inhale. Absorb. Great Stuff!" In this completely updated third edition of 201 Great Ideas for Your Small Business, renowned small-business expert and consultant Jane Applegate shares new, powerful, creative, simple, and proven approaches for building a better small business. Details how business owners can use online marketing and social networking more effectively Offers timely strategies for thriving in challenging economic times Includes scores of real-life success stories and all-new interviews with small-business owners, experts, and VIP's including Guy Kawasaki, Kay Koplovitz, and Michael Bloomberg It may be small, but your business is a big deal to you, your customers, and employees. 201 Great Ideas provides lively, practical strategies to help you manage, grow, and promote your business.

Testing Business Ideas
Testing Business Ideas

Author: David J. Bland

Publisher: John Wiley & Sons

Published: 2019-11-06

Total Pages: 365

ISBN-13: 1119551420

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A practical guide to effective business model testing 7 out of 10 new products fail to deliver on expectations. Testing Business Ideas aims to reverse that statistic. In the tradition of Alex Osterwalder’s global bestseller Business Model Generation, this practical guide contains a library of hands-on techniques for rapidly testing new business ideas. Testing Business Ideas explains how systematically testing business ideas dramatically reduces the risk and increases the likelihood of success for any new venture or business project. It builds on the internationally popular Business Model Canvas and Value Proposition Canvas by integrating Assumptions Mapping and other powerful lean startup-style experiments. Testing Business Ideas uses an engaging 4-color format to: Increase the success of any venture and decrease the risk of wasting time, money, and resources on bad ideas Close the knowledge gap between strategy and experimentation/validation Identify and test your key business assumptions with the Business Model Canvas and Value Proposition Canvas A definitive field guide to business model testing, this book features practical tips for making major decisions that are not based on intuition and guesses. Testing Business Ideas shows leaders how to encourage an experimentation mindset within their organization and make experimentation a continuous, repeatable process.

100 Great Business Ideas
100 Great Business Ideas

Author: Jeremy Kourdi

Publisher: Marshall Cavendish International Asia Pte Ltd

Published: 2009-11-28

Total Pages: 242

ISBN-13: 9814312010

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Are you looking for a great idea or some inspiration to start a new venture or to help you grow your existing business? This book contains 100 great business ideas, extracted from the world’s best companies.Ideas provide the fuel for individuals and companies to create value and success. Indeed the power of ideas can even exceed the power of money. One simple idea can be the catalyst to move markets, inspire colleagues and employees, and capture the hearts and imaginations of customers. This book can be that very catalyst. Each idea is succinctly described and is followed by advice on how such an idea can be applied to the reader’s own business situation. A simple but potentially powerful book for anyone seeking new inspiration and that killer application.

Tiny Business, Big Money: Strategies for Creating a High-Revenue Microbusiness
Tiny Business, Big Money: Strategies for Creating a High-Revenue Microbusiness

Author: Elaine Pofeldt

Publisher: The Countryman Press

Published: 2022-02-15

Total Pages: 272

ISBN-13: 1682686442

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An entrepreneur’s complete guide to making it big while keeping things small. Small business specialist Elaine Pofeldt offers her blueprint for getting a running start with your microbusiness—that is, a business with no more than 20 employees, including yourself. Following her previous book, The Million-Dollar, One-Person Business, Pofeldt gives readers the steps toward their next entrepreneurial venture, including testing an idea’s market viability while limiting risk, finding cash without giving up control, protecting your personal time and avoiding burn out, and knowing when it is time to start micro-scaling. Pofeldt’s focus is always on staying lean financially so that you can achieve your personal goals on an average person’s budget. In this book, Pofeldt profiles nearly 60 microbusinesses that have all reached $1 million in annual revenue without losing control or selling out. Tiny Business, Big Money also includes the results of a survey with the founders of 50 seven-figure microbusinesses that got to $1 million with no payroll or very small teams, which provides deeper visibility into their shared principles of success that you can apply to your own small business.

201 Great Ideas for Your Small Business (Summary)
201 Great Ideas for Your Small Business (Summary)

Author: Jane Applegate

Publisher:

Published: 2000

Total Pages:

ISBN-13:

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getAbstract Summary: Get the key points from this book in less than 10 minutes.Jane Applegate's book is an idea journal for the budding entrepreneur. No one business can use all these ideas, every business owner will be able to use a few of the ideas Applegate mentions. Some of her great ideas are specific to a single type of business. Other ideas sound fine, but deal with areas that are difficult for an entrepreneur to control. The book's big drawback is that it lacks an over-reaching strategy. It is a set of disconnected ideas, which makes it more useful as a brainstorming tool than as anything you would use as the basis of a business. It doesn't tell you how to create a marketing plan, but it gives you marketing ideas you can incorporate into the plan you develop. getAbstract recommends this book to owners of relatively new, small businesses who are hungry for a few ideas to move it further along. [Note: many of the ideas are specific to the United States.]Book Publisher:Bloomberg Press

The Small Business Bible
The Small Business Bible

Author: Steven D. Strauss

Publisher: John Wiley & Sons

Published: 2012-02-27

Total Pages: 599

ISBN-13: 111823877X

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An updated third edition of the most comprehensive guide to small business success Whether you're a novice entrepreneur or a seasoned pro, The Small Business Bible offers you everything you need to know to build and grow your dream business. It shows you what really works (and what doesn't!) and includes scores of tips, insider information, stories, and proven secrets of success. Even if you've run your own business for years, this handy guide keeps you up to date on the latest business and tech trends. This Third Edition includes entirely new chapters devoted to social media, mobility and apps, and new trends in online discounting and group buying that are vital to small business owners everywhere. New chapters include: How to use Facebook, Twitter, and other social media tools to engage customers and potential stakeholders How to generate leads and win strategic partnerships with LinkedIn How to employ videos and YouTube to further your brand What you need to know about Groupon and group discount buying What mobile marketing can do for your business Give your small business its best shot by understanding the best and latest small business strategies, especially in this transformative and volatile period. The Small Business Bible offers every bit of information you'll need to know to succeed.

The New Relationship Marketing
The New Relationship Marketing

Author: Mari Smith

Publisher: John Wiley & Sons

Published: 2011-10-25

Total Pages: 272

ISBN-13: 1118063066

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A top social media guru shares the secrets to expanding your business through relationships People have always done business with people they know, like, and trust. That's the essence of "relationship marketing." Today, the popularity of online social networking has caused a paradigm shift in relationship marketing. This book helps businesspeople and marketers master this crucial new skill set. Social marketing expert Mari Smith outlines a step-by-step plan for building a sizable, loyal network comprised of quality relationships that garner leads, publicity, sales,, and more. If you're a businessman or businesswoman feeling the pressure to shift your approach to using social media marketing, to better understand the new soft skills required for success on the social web, and to improve your own leadership and relationship skills through emotional and social intelligence, this book is for you. Outlines how to become a significant "center of influence" for your customers and prospects Explains the unspoken rules of online etiquette—and the common "turnoffs" that drive customers and potential partners away Details the unique cultures of Facebook, Twitter, and other popular online platforms Shows exactly what to automate and delegate to build your social media persona, yet still retain the personal touch Even if you currently have zero presence online, this book will help you see measurable results in a short time.

101 Small Business Ideas for Under $5000
101 Small Business Ideas for Under $5000

Author: Corey Sandler

Publisher: John Wiley & Sons

Published: 2005-04-15

Total Pages: 337

ISBN-13: 0471720070

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Cheap and easy ideas for starting a small business 101 Small Business Ideas for Under $5,000 offers practical, real-world advice for turning ideas and skills into a successful small business. The book presents great ideas for simple small businesses that readers can undertake either full-time or in their spare time and covers all the issues readers need to know -startup costs, legal issues, accounting, taxes, and everything else. Once readers decide what business is right for them, the authors provide sensible business plans for making it happen. They show wannabe entrepreneurs how to get started, find funding, and build a sales and marketing program. Legal, zoning, and insurance requirements are provided for each business idea, as well as advice on expanding the business-and the profits. Future business owners who don't know where to start will find everything they need here.