Statistical Abstract of the United States, 1997
Statistical Abstract of the United States, 1997

Author:

Publisher: Bureau of Census

Published: 1997

Total Pages: 1048

ISBN-13: 9780160492815

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117th edition. Provides tables and graphs of statistics on the social, political, and economic conditions of the United States. Each section has an introductory text. Each table and graph has a source note. Appendix 1 includes guides to sources of statistics, State statistical abstracts, and foreign statistical abstracts.

Trends in Outdoor Recreation, Leisure, and Tourism
Trends in Outdoor Recreation, Leisure, and Tourism

Author: William C. Gartner

Publisher: CABI

Published: 2000

Total Pages: 484

ISBN-13: 9780851997131

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This book focuses on the issues and trends in outdoor, 'nature-based' recreation, leisure and tourism and explores the implications for public policy, planning, management and marketing. It is intended as supplementary reading for advanced students and is a useful reference tool.

The Sporting Goods Industry
The Sporting Goods Industry

Author: Richard A. Lipsey

Publisher: McFarland

Published: 2006-06-07

Total Pages: 179

ISBN-13: 0786427183

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The last 20 years have brought remarkable growth and change to the sporting goods industry. The term "sporting goods" once comprised only equipment like golf clubs, basketballs and tennis rackets. With the recent explosion in apparel and footwear sales, though, the industry has moved far beyond equipment manufacture. Skyrocketing marketing budgets have resulted in top-name athletic endorsements and relentless branding, and athletic companies' logos are now easily among the most recognizable corporate trademarks in the world. This work, both a valuable text for students and an indispensable handbook for professionals, offers insight into every major function of the sporting goods industry. Chapters cover the development of the industry; the industry's structure and size; manufacturers' products and market shares; channels of distribution; sports medicine and product liability; sports marketing, including licensing, endorsement and sponsorship; the use of traditional media and market research; sales trends and profitability; and e-commerce. Each chapter includes discussion questions and exercises. Appendices provide directories of sporting goods vendors, retailers, and multi-sport media and trade associations. Instructors considering this book for use in a course may request an examination copy here.