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Author: Ewan Denny
Publisher: Ministry in Art
Published: 2006-01
Total Pages: 100
ISBN-13: 9780955149627
DOWNLOAD EBOOKWritten by renowned marketing and communications expert, this is a guide of strategies and tactics that can turn Christians into successful soul winners, and their churches into effective vehicles for evangelism. (Christian)
Author: DEJI McWORD
Publisher: AuthorHouse
Published: 2012-08-07
Total Pages: 229
ISBN-13: 1477239790
DOWNLOAD EBOOKThe book 'How Jesus Became The World's Best Selling Brand', in a lucid narrative, explores the human side of a being whose birthday remains the world's most celebrated and commercialized event/season, as His biography is an all-time world bestseller. It scoops pragmatic celebrity pr/personal branding tutorials from His life and exploits. It's like dissecting Jose Mourinho or Jack Welch's brand and telling the world what makes him thick. It does not only tell you how Jesus became the world's best-selling brand, it brings to your knowledge what He did to weigh so much on the scale of relevance and how you can do the same to be the best you can be. It is a genuine and sure road map that shows the way from the obscure backside of the woods to the fore front of life where you become the very centre of attraction even as you assume the status of a good-doing brand It is for positioning quantum that wrought top-of-the-mind visibility, fulfillment, profitability and social relevance for personal brands in their various leagues-taking cognizance of the realities of the modern world.
Author: Curry Russell
Publisher:
Published: 2021-06-29
Total Pages: 78
ISBN-13: 9781662818073
DOWNLOAD EBOOKAfter joining a network marketing company Curry went to his first Network Marketing event in Akron Ohio in the fall of 2014. Throughout the day he heard from multiple speakers and trainers who shared information about how to help other people with the services that company offered. The information was so closely aligned with the structure taught by Jesus to the twelve disciples that he walked up to the main speaker and asked, "Jesus was the first network marketer wasn't He?" The speaker looked right at him and said "You figured it out". That one moment changed his life forever. This vision to help Network Marketers understand Christianity and Christians understand Network Marketing has taken over 6 years to get out of his head. We are finally excited to announce this book is available.
Author: Bob Hutchins
Publisher: John Wiley and Sons
Published: 2009-04-06
Total Pages: 342
ISBN-13: 0470483067
DOWNLOAD EBOOKMost businesses don’t have a good understanding of the faith community and how to market to this huge audience in effective, culturally sensitive ways. Many attempts to market to Christians have backfired, because the marketers had little understanding of Christians’ values, taboos, and "hot buttons". Yet the size of the opportunity is enormous. Faith-Based Marketing provides everything business leaders need to understand 140 million Christian consumers and effectively reach them. It explains who Christians are, what they want, and provides traditional, new media, and word-of-mouth strategies to communicate with and engage them and their churches. The book also includes a valuable directory of top Christian organizations, churches, and events, to help marketers and business leaders find out whom to contact and how. The book includes a free subscription to a companion website with bonus content.
Author: Douglas D. Webster
Publisher: Wipf and Stock Publishers
Published: 2009-08-01
Total Pages: 164
ISBN-13: 1725226405
DOWNLOAD EBOOKIt's one thing to market cars and deodorant and hamburgers. It's another thing, says Doug Webster, to market Jesus and the gospel. Standing up to a spate of books and seminars that urge churches to model their mission on Madison Avenue methods, Webster sounds an urgently needed wake-up alarm. Selling Jesus is a hard-hitting book that shows how Jesus is more than a product to be hawked, how seekers are more than a matter of meeting "felt needs." But Selling Jesus doesn't merely challenge. It moves beyond penetrating criticism to the next step, suggesting faithful and powerful alternatives to marketing the church. Selling Jesus is a necessary book for those who are beginning to wonder if evangelism and missions really aren't synonymous with product promotion.
Author: Tyler Wigg Stevenson
Publisher: Church Publishing, Inc.
Published: 2007-05-01
Total Pages: 255
ISBN-13: 1596271744
DOWNLOAD EBOOKIn this provocative book, the author argues that American Christianity, especially evangelicalism, has been corrupted by the dominance of consumerism in modern life. The church's mostly uncritical adoption of this secular condition has resulted in an idolatrous morphing of the message of Christ into just another brand. With Brand Jesus, Wigg Stevenson names the growing concern felt by many Christians at the commodification of their faith. Using Paul's letter to the Romans as a starting point, Wigg Stevenson 'reads' the letter to today's church, speaking to our consumerist situation through the parallels with Paul's Rome. Though rooted unapologetically in a love for the church, Brand Jesus does not shy away from provocative claims about the melding of Christian faith and consumer ideals; the rise of market-driven theology; the blurring boundaries between the law and religion; and other topics. Wigg Stevenson describes the current situation of both church and society and issues a challenge to it: When faith is a product for consumption, how can the church be faithful to Christ as living Lord, instead of as Brand Jesus?
Author: Darren Shearer
Publisher:
Published: 2014-08-02
Total Pages: 162
ISBN-13: 9781940024134
DOWNLOAD EBOOKNo function of an organization is more important than marketing, and considering that one out of every three people in the world claims to be one of his followers, Jesus is the most effective marketer in history. Whether you are trying to communicate an idea, sell more products or services, get more members, raise more donations, or win more votes... Jesus has provided the greatest model for you to influence the world around you.
Author: Robert Wachter
Publisher: Wipf and Stock Publishers
Published: 2021-07-21
Total Pages: 154
ISBN-13: 1725281694
DOWNLOAD EBOOKJesus is the most attractive person in human history. Professional fishermen dropped everything to follow him. Social outcasts were transformed into outspoken ambassadors; sinners, repulsed by their religious leaders, were drawn to Jesus by the scores. Today, everyday believers are called to attract people to Jesus. But how do we do that? God’s plan to reach the world is not through commercialism or trendy marketing gimmicks—it’s through you. However, some are caught in the performance trap of doing more and trying harder to please God, which produces the unintended consequences of spiritual brokenness and judgmental attitudes that render the believer ineffective at reflecting the heart of God. The Art of Marketing Jesus is an easy-to-understand spiritual growth process that has helped many believers internalize the life-giving promises of the new covenant and produce an abundance of love, joy, and peace in their lives—which is precisely the attitudes and characteristics required to attract people to Jesus. If you want to live free and attract more people to Jesus, perhaps it’s time to become a new wineskin. It’s time to say goodbye to old thoughts that keep you in bondage and place your light on the lampstand of spiritual freedom.
Author: N. T. Wright
Publisher: HarperChristian Resources
Published: 2019-02-05
Total Pages: 156
ISBN-13: 0310085276
DOWNLOAD EBOOKDo you know the real story behind the New Testament? We all share a fascination for discovering ‘the rest of the story.’ We enjoy learning the behind-the-scenes facts about seemingly familiar events. In The New Testament You Never Knew, well-known Bible scholars N.T. Wright and Michael F. Bird team up to take you on a tour of the explosive story behind the story of the New Testament. You will discover things you never knew about... The political upheaval of the day that made the nature of Jesus' coming so unexpected The underlying meanings behind Jesus' parables and miracles The Kingdom of God and why everything about it was so shocking The resurrection and why, despite repeated predictions, no one saw it coming The mission of the church and how it is more complex than we realize The transforming power of Jesus and how it can still turn the world upside down today Through reading the New Testament we continually discover that God indeed keeps his promises, but those promises don’t always look like what people expected. Especially when it comes to Jesus. So, come join the journey to discover why N.T. Wright calls the New Testament "one of the most explosive books ever written." The study guide (DVD/video streaming sold separately) includes teaching notes, discussion questions, Bible exploration, personal study and reflection materials, as well as interesting facts about the New Testament. Sessions include: The Books of the New Testament The World of Jesus and the Apostles The Life and Death of Jesus The Resurrection of Jesus The Ministry of the Apostle Paul The Early Christians and the Church The Mission of the Church The Creation of the New Testament Designed for use with The New Testament You Never Knew Video Study (9780310085287), sold separately.
Author: Philip D. Kenneson
Publisher: Wipf and Stock Publishers
Published: 2003-07-24
Total Pages: 177
ISBN-13: 159244296X
DOWNLOAD EBOOKMarketing the church is hot. For many church leaders, marketing might even be the first article of their creed, which goes something like this: We believe that our church determines its identity and mission through the tactics of marketing strategies. Theologians Kenneson and Street offer a thoughtful and provocative protest, with a foreword from Stanley Hauerwas. The authors expose the theological presuppositions that inform the marketing project. . . and help us to see that the marketer's presumption that form can be separated from content of the gospel betrays an understanding of the gospel that cannot help betraying the gift that is Christ. The authors propose an alternative, constructive account of the church's mission and purpose that is not based on exchange of value but on reminding us that the gospel is always a gift - a gift that makes impossible any presumptions that there can be an exchange between human beings and God that is rooted in the satisfaction of our untrained needs. The cross and resurrection challenge the world's understanding of what our needs should be.
