The Economics of the Multichannel Video Program Distribution Industry
The Economics of the Multichannel Video Program Distribution Industry

Author: Michael O. Wirth

Publisher: Routledge

Published: 2002-08-12

Total Pages: 225

ISBN-13: 9781410608840

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This special issue contains four articles that focus on a number of important Multichannel Video Program Distribution (MVPD) market issues and concerns. The first article strategically groups management theory and clusters analysis to empirically identify a number of different MVPD programmer strategic groups. The second article uses historical Government Accounting Office data set and counts models to empirically examine the factors effecting cable operators' local television station 1989 carriage decisions--a period in which the FCC had no must carry rules in place. The third article utilizes diffusion theory and discriminant analysis to dissect the key factors determining whether consumers become early adopters of digital cable. The fourth article covers the basic economic and technological assumptions underlying cable operators' attempts to use their digital platforms to deliver "on demand" video services.

Video Economics
Video Economics

Author: Bruce M. Owen

Publisher: La Editorial, UPR

Published: 1992

Total Pages: 392

ISBN-13: 9780674937161

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Video Economics is an analysis of the economics and business strategies of the televison industry. Bruce Owen and Steven Wildman identify the complex chain of programme producers, distributors (networks), and retailers (video stores, cable systems, and broadcast stations), whose objectives are to obtain viewers in order to sell them to advertisers, to charge them an admission fee, or both. Among the concepts the authors explain and apply are those of public good, economies of scale, and price discrimination.

FCC Record
FCC Record

Author: United States. Federal Communications Commission

Publisher:

Published: 2017

Total Pages: 900

ISBN-13:

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Media Management and Economics Research in a Transmedia Environment
Media Management and Economics Research in a Transmedia Environment

Author: Alan B. Albarran

Publisher: Routledge

Published: 2013-07-24

Total Pages: 278

ISBN-13: 1135969418

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First Published in 2013. This landmark work centers on media management and economics within a diverse, international, historical and constantly changing environment. The chapters herein reflect the current state of research and present directions for future study. Developed at the 2012 Research Symposium in conjunction with the annual convention of the Broadcast Education Association, it represents the most current theory and research in the area.