Hooked

Hooked

Author: Gabrielle Dolan

Publisher: John Wiley & Sons

Published: 2013-07-02

Total Pages: 218

ISBN-13: 1118637658

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How to use storytelling to move people to action In today's hyper-competitive business environment, leaders who can engage and inspire their teams and organisations have a distinct advantage. Using the art of effective storytelling, leaders can defeat information overload to inspire the emotion and effort needed to adopt new strategies, attract new clients, or win new business. Dry facts and data fade from memory over time, but an engaging story is difficult to forget. In Hooked, communication and business storytelling experts Gabrielle Dolan and Yamini Naidu use real-world examples and proven, effective techniques to teach the skill of great business storytelling. They explain what good storytelling is, why business leaders need to learn it, how to create effective stories, and how to practice for perfection. Offers proven advice on telling engaging, inspiring stories Includes real-world examples and case studies of what to do and not to do Features tips, lists, checklists, business models, worksheets, links to online quizzes, and other valuable resources For CEOs and other business leaders who need to communicate more effectively and persuasively, Hooked offers effective techniques and valuable guidance.


Engage!, Revised and Updated

Engage!, Revised and Updated

Author: Brian Solis

Publisher: John Wiley & Sons

Published: 2011-02-25

Total Pages: 341

ISBN-13: 1118072790

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The ultimate guide to branding and building your business in the era of the Social Web—revised and updated with a Foreword by Ashton Kutcher Engage! thoroughly examines the social media landscape and how to effectively use social media to succeed in business—one network and one tool at a time. It leads you through the detailed and specific steps required for conceptualizing, implementing, managing, and measuring a social media program. The result is the ability to increase visibility, build communities of loyal brand enthusiasts, and increase profits. Covering everything you need to know about social media marketing and the rise of the new social consumer, Engage! shows you how to create effective strategies based on proven examples and earn buy-in from your marketing teams. Even better, you'll learn how to measure success and ROI. Introduces you to the psychology, behavior, and influence of the new social consumer Shows how to define and measure the success of your social media campaigns for the short and long term Features an inspiring Foreword by actor Ashton Kutcher, who has more than 5 million followers on Twitter Revised paperback edition brings the book completely up to date to stay ahead of the lightning fast world of social media Today, no business can afford to ignore the social media revolution. If you're not using social media to reach out to your customers and the people who influence them, who is?


Keeping Us Engaged

Keeping Us Engaged

Author: Christine Harrington

Publisher: Taylor & Francis

Published: 2023-07-03

Total Pages: 159

ISBN-13: 1000980588

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This book offers faculty practical strategies to engage students that are research-grounded and endorsed by students themselves. Through student stories, a signature feature of this book, readers will discover why professor actions result in changed attitudes, stronger connections to others and the course material, and increased learning.Structured to cover the key moments and opportunities to increase student engagement, Christine Harrington covers the all-important first day of class where first impressions can determine students’ attitudes for the duration of the course, through to insights for rethinking assignments and enlivening teaching strategies, to ways of providing feedback that build students’ confidence and spur them to greater immersion in their studies, providing the underlying rationale for the strategies she presents. The student narratives not only validate these practices, offering their perspectives as learners, but constitute a trove of ideas and practices that readers will be inspired to adapt for their particular needs.Conscious of the changing demographics of today’s undergraduate and graduate students – racially more diverse, older, and many employed – Harrington highlights the need to engage all students and shares numerous strategies on how to do so. While many of the ideas presented were used by faculty teaching face to face classes, a number were developed by faculty teaching online, and the majority can be adapted to virtually any teaching environment. Based on student-centered active learning principles, structured to allow readers to quickly identify practices that they may need in particular instances or to infuse in a course as a whole, and presented without jargon, this book is a springboard for all faculty looking for ideas that will engage their students at any level and in any course.


Reflect & Relate

Reflect & Relate

Author: Steven McCornack

Publisher: Macmillan Higher Education

Published: 2018-10-17

Total Pages: 1373

ISBN-13: 1319103502

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In Reflect & Relate, distinguished teacher and scholar Steve McCornack provides students with the best theory and most up-to-date research and then helps them relate that knowledge to their own experiences. Engaging examples and a lively voice hook students into the research, while the book's features all encourage students to critically reflect on their own experiences. Based on years of classroom experience and the feedback of instructors and students alike, every element in Reflect & Relate has been carefully constructed to give students the practical skill to work through life’s many challenges using better interpersonal communication. The new edition is thoroughly revised with a new chapter on Culture; new, high-interest examples throughout; and up-to-the-moment treatment of mediated communication, covering everything from Internet dating to social media.


Engage Every Family

Engage Every Family

Author: Steven M. Constantino

Publisher: Corwin Press

Published: 2015-11-17

Total Pages: 234

ISBN-13: 1506328857

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Reach beyond theory and engage every family in student success Family engagement increases student achievement but how do schools connect with families who don’t participate yet? Educators can easily become frustrated trying to reach the disconnected and often fall back to engaging the already engaged. Is it possible to win over everyone? Discover how to move beyond theory to change your culture for better family engagement and student achievement. Through practical steps, reflections, and case studies, you will discover and address: How and where family engagement breaks down, and How to create a truly inviting culture for successful community and family partnerships


Powerful Interactions

Powerful Interactions

Author: Amy Laura Dombro

Publisher:

Published: 2020-10-06

Total Pages: 160

ISBN-13: 9781938113727

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Make your everyday interactions with children intentional and purposeful with these steps: Be Present, Connect, and Extend Learning.


Passport to Change

Passport to Change

Author: Susan Lee Pasquarelli

Publisher: Taylor & Francis

Published: 2023-07-03

Total Pages: 261

ISBN-13: 1000981223

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There has been enormous growth in faculty-led short-term study abroad programs because they offer flexibility and expand opportunities for students and faculty members who wish to study and work abroad but do not have the resources or time to spend a semester or year away. These experiential programs offer unique opportunities for university faculty to teach their disciplines abroad while engaging students in direct, authentic cultural encounters for transformative change.This volume provides a detailed framework and guidance on how to plan and implement a faculty-led study abroad program. Seasoned faculty leaders and administrators describe an overall program development process, comprehensively identify the elements for designing the curriculum, and offer advice and solutions to unique challenges inherent in various types of programs. The contributors cover the logistics for managing program details at home and abroad provide advice on writing a university proposal, creating a budget, the marketing and recruitment of students, handling abroad logistics, and preparing students for the abroad experience – all illustrated by examples drawn from their experiences. Most importantly, readers will come to understand the difference between experiences that are more touristic than scholarly and gain guidance on designing or redesigning their own programs to ensure academically sound, culturally-relevant curricula that complements the international field site.The opening section sets the scene by describing the overall process of designing and delivering faculty-led abroad programs, from conception to implementation. The core of the book is grounded in evidence-based research for designing international curricula and syllabi, and includes five case studies illustrating short term programs focused on interdisciplinary subject matter, field study, global service learning, internship immersion, and language and cultural study. This practical guide concludes with faculty activities critical to a program’s success: marketing and recruiting students; preparing teaching events for before, during, and after the abroad experience; and formulating a plan to leave a small footprint abroad. This book constitutes a handbook for college and university professors who plan to or already conduct short-term study abroad programs as well as administrators and staff of global and international programs.ContributorsBilge Gokhan CelikRobert A. Cole Darla K. DeardorffCandelas Gala Javier Garcia GarridoDale LeavittRoxanne O’ConnellSusan Lee PasquarelliMichele V. PriceAutumn Quezada de Tavarez Victor Savicki Michael ScullyMichael TysonKerri Staroscik WarrenPaul Webb Brian WysorMin Zhou


Community Engagement Program Implementation and Teacher Preparation for 21st Century Education

Community Engagement Program Implementation and Teacher Preparation for 21st Century Education

Author: Crosby, Cathryn

Publisher: IGI Global

Published: 2016-08-26

Total Pages: 352

ISBN-13: 1522508724

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Education in the 21st century has been tasked with preparing students to begin the journey towards a place in their communities in which they feel fulfilled and autonomous. Service learning is one way to introduce students to careers and knowledge that will prepare them for a successful life. Community Engagement Program Implementation and Teacher Preparation for 21st Century Education examines the many ways in which community engagement is carried out in all educational settings, from K-12 to higher education. This publication is unique in its mission to examine these topics from a holistic perspective. From online education to volunteer organizations, this book gives educators, administrators, community volunteers, and students a window into the successful deployment of such programs to prepare students for a global society.