If you work in a referral based sales indusrty, this book is for you. In 2008 we watched the market collapse, the economy come under question, business ethics being scrutinized, and the flow of credit tightened. Companies large and small are re-examining the way they do business, and buyers are re-examining their spending habits. This means unlimited opportunity to win new clients and build a thriving business in the midst of a recession. The first step is realizing that buyers are searching for the best deal for their Dollar or Euro. Crisis Proof Marketing is a system - a business model- which refocuses your attention and budget where it can be most efficient and most profitable. This system will demonstrate how you can operate your business seamlessly in the eyes of your clients, build trusting business relationships, generate referrals, and plan for the future, no matter what it has in store.
The "Be the Boss" edition, which also in its 2nd edition guides you to leadership success, is published by a government-funded publisher involved in EU programs and a partner of the Federal Ministry of Education. It offers you the concentrated expertise of renowned experts (overview in the book preview), as well as tailored premium content and access to travel deals with discounts of up to 75%. At the same time, you are doing good and supporting sustainable projects. Because in a world of constant change, crisis-proof leadership is essential. This book imparts the art of navigating teams through changes successfully leading them. From crisis detection to shaping change processes, it offers practical strategies for executives to remain stable in turbulent times. Crisis-proof leadership is essential in a constantly changing world. This book imparts the art of successfully leading teams through changes. From recognizing crises to shaping change processes, it provides practical strategies for executives to stay stable in turbulent times. Today's managers have to fulfil high demands. That's why we have once again explored the topics of our most popular success titles in the light of new strategies - as targeted inspiration for your day-to-day management. With its "Info on Demand" concept, the publisher not only participated in an EU-funded program but was also awarded the Global Business Award as Publisher of the Year. Therefore, by purchasing this book, you are also doing good: The publisher is financially and personally involved in socially relevant projects such as tree planting campaigns, the establishment of scholarships, sustainable living arrangements, and many other innovative ideas. The goal of providing you with the best possible content on topics such as career, finance, management, recruiting, or psychology goes far beyond the static nature of traditional books: The interactive book not only imparts expert knowledge but also allows you to ask individual questions and receive personal advice. In doing so, expertise and technical innovation go hand in hand, as we take the responsibility of delivering well-researched and reliable content, as well as the trust you place in us, very seriously. Therefore, all texts are written by experts in their field. Only for better accessibility of information do we rely on AI-supported data analysis, which assists you in your search for knowledge. You also gain extensive premium services : Each book includes detailed explanations and examples, making it easier for you to successfully use the consultation services, freeky available only to book buyers. Additionally, you can download e-courses, work with workbooks, or engage with an active community. This way, you gain valuable resources that enhance your knowledge, stimulate creativity, and make your personal and professional goals achievable and successes tangible. That's why, as part of the reader community, you have the unique opportunity to make your journey to personal success even more unforgettable with travel deals of up to 75% off. Because we know that true success is not just a matter of the mind, but is primarily the result of personal impressions and experiences. Publisher and editor Simone Janson is also a bestselling author and one of the 10 most important German bloggers according to the Blogger Relevance Index. Additionally, she has been a columnist and author for renowned media such as WELT, Wirtschaftswoche, and ZEIT - you can learn more about her on Wikipedia.
Crisis Proof will enable you to sleep peacefully at night, knowing your organisation is ready to protect its business and reputation, whatever the world may throw at it.
"These 100 skills, adapted for civilians from actual field experiences of special forces operations, offer a complete hands-on and practical guide to help you survive in the wild no matter the climate or terrain; be prepared for any crisis; and have the critical life-saving knowledge for staying safe in any hostile environment or disaster."
Ongoing Crisis Communication: Planning, Managing, and Responding provides an integrated approach to crisis communication that spans the entire crisis management process and crosses various disciplines. A truly integrative and comprehensive text, this book explains how crisis management can prevent or reduce the threats of a crisis, providing guidelines for how best to act and react in an emergency situation. The Fifth Edition includes new coverage of social media, social networking sites, and terrorist threats and includes expanded discussions of internal crisis communication and intuition in decision making.
Crisis doesn't define leaders. Instead, it's what they do before challenges and obstacles occur that makes them truly crisis-proof. Author Beth Rashleigh's Crisis Proof Leadership uncovers what the best leaders do during times of crisis. Too often we think that only the strongest, toughest, most cutthroat leaders thrive in a crisis-filled environment. However, extensive research shows that highly empathetic, focused, values-driven leaders actually keep their teams engaged and thriving more effectively during times of crisis. Embracing the principles in this book will help you build trust with others, demonstrate empathy, communicate more clearly, and help others grow. Crisis happens often. The most effective leaders develop these key skills right now, before the crisis hits.
Financial crises are dramatic events. When they emerge, they tend to dominate the attention of the press and become the focus of policymakers. In one form or another, they have affected the lives of millions of people throughout the world. As references to 16th century Dutch tulips, 18th South Seas merchant ventures, or 1920s Florida real estate make clear, they have been around for a long time. At their worst, such as in the cases of the Great Depression or the current Great Recession, their effects have been felt worldwide, with the number of people affected counted into the billions. They have at times changed the course of history. This book analyses ten of the most important financial crises of the last thirty years. The specific crises covered in the book are the 1982 Chilean crisis, the 1992 ERM crisis, the 1994 Mexican crisis, the 1997 Asian crisis, the 1998 Russian crisis, the 1999 Brazilian crisis, the 1999 Ecuadorian crisis, the 2000 Turkish crisis, the 2002 Argentine crisis, and the 2008 crisis in Iceland. The set includes the most important emerging-market crises of the last three decades as well as two particularly informative advanced-country crises, the ERM crisis of 1992 and the Icelandic crisis of 2008. A separate chapter is devoted to each crisis, and a brief concluding chapter sums up some of the key lessons that I believe that we can draw from these events.
A fully updated follow-up to Peter Schiff's bestselling financial survival guide-Crash Proof, which described the economy as a house of cards on the verge of collapse, with over 80 pages of new material The economic and monetary disaster which seasoned prognosticator Peter Schiff predicted is no longer hypothetical-it is here today. And nobody understands what to do in this situation better than the man who saw it coming. For more than a decade, Schiff has not only observed the economy, but also helped his clients restructure their portfolios to reflect his outlook. What he sees today is a nation facing an economic storm brought on by growing federal, personal, and corporate debt; too little savings; and a declining dollar. Crash Proof 2.0 picks up right where the first edition-a bestselling book that predicted the current market mayhem-left off. This timely guide takes into account the dramatic economic shifts that are reshaping the world and provides you with the insights and information to navigate the dangerous terrain. Throughout the book, Schiff explains the factors that will affect your future financial stability and offers a specific three step plan to battle the current economic downturn. Discusses the measures you can take to protect yourself-as well as profit-during these difficult times Offers an insightful examination of the structural weaknesses underlying the economic meltdown Outlines a plan that will allow you to preserve wealth and protect the purchasing power of your savings Filled with in-depth insights and expert advice, Crash Proof 2.0 will help you survive and thrive during the coming years of economic uncertainty.
An ambitious global study of the state of cities in the early twenty-first century, their role in society, and their contribution to the financial crisis
